This paper draws on insights from environmental psychology to develop a conceptual model for explaining pro‐environmental behavior within companies. We delineate the voluntary pro‐environmental behavior of employees (VPBE) from other forms of pro‐environmental behavior (e.g., organizationally prescribed behavior) and identify determinants of VPBE. Specifically, we advance hitherto existing concepts by connecting different psychological models for the explanation of private sphere pro‐environmental behavior and then adapting them to the corporate sphere. We conclude by assessing some implications for corporate interventions and providing recommendations for further research.
This conceptual article illuminates multiple determinants of sustainable behavior in companies by adapting the comprehensive action determination model proposed by Klöckner and Blöbaum. We apply this behavioral model specifically to the corporate sphere and illustrate that its determinants match the theoretical and empirical research on sustainable behavior in companies. By extending the model to the business context and by applying it to the broad sphere of sustainability, we build a connection between psychological findings (especially those related to environmental psychology) and research on organizational behavior and provide a coherent framework for corporate interventions to enforce individual sustainable behavior fostering corporate sustainability. In doing so, we provide an extensive overview of contemporary research on the psychological determinants of sustainable behavior within companies.
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