No abstract

No abstract

The majority of businesses have adopted human resource strategies that promote environmental sustainability while taking into account minimizing environmental damage and contamination. The chapter investigates how business organizations can create a sustainable environment with reference to selected companies in India. The senior management of an organization is therefore also responsible for making sure that the staff is encouraged to pursue the social, ecological, and financial benefits of living in a greener environment. The chapter highlights the value of a green environment as well as the initiatives taken by various businesses to preserve a sustainable environment. Evaluation of the green human resource management (GHRM) predicted results and anticipated challenges while attempting to create a greener environment. The chapter focuses on the corporate social responsibility effort of selected companies and how much they are spending in CSR initiatives toward a green environment.

Corporate social responsibility can be a narrative in many different ways, from one's personal and social intentions to coming together to forge toward the collective goals of empowerment. Corporate social responsibility is already on its way to replace human social responsibility. The study involves the study of the standing on CSR activity and its relationship between CSR spending and value creation. This article, however, argues that much of the past literature reviewed the complex process of interaction and negotiation evolving between businesses and consumers. This study is focusing on reflecting a clearer picture of brand interaction, challenges, and exchanges within the disclosure and consumer perception of CSR. Then, the chapter will identify the relationship between CSR and value creation. In this chapter, the authors are going to discuss the practical and theoretical implications, as well as give suggestions for future research.

No abstract