Advertising is a form of promotion of a product, goods or service by a company to the public. Closely related to promotional events, especially the target market of food lovers, the seasoning company Sasa not only advertises its products but also creates magic through the tagline it uses. The data is in the form of a 1 minute 30 second Sasa ad video downloaded on Sasa's YouTube channel. This advertisement stars Choi Siwon, a famous South Korean singer. Siwon is described as a chef who gives miracles and happiness to everyone through Sasa's seasoning. The analysis was carried out using a descriptive qualitative method with a semiotic approach by Charles Sanders Peirce, namely looking at the signs and meanings that are present as a representation. This study aims to find the meaning contained in the Sasa video advertisement with the tagline "Untuk Hidup Penuh Keajaiban". The data used in the form of verbal and visual that refers to the tagline and the image. The results of the research show that the magic that is given by the Sasa product is to spread happiness throughout the country through the concoction of the Sasa cooking seasoning variant. The tagline and icon used have an influence on the image of a product. From the tagline it is illustrated that the miracle of life can be obtained through Sasa. Likewise with the Sasa and Siwon logos as icons that have become worldwide, namely spreading magic to all connoisseurs of Sasa seasoning.

Program Pengurangan Risiko Bencana (PRB) berbasis sekolah bertujuan menciptakan komunitas sekolah yang siaga terhadap bencana. Tujuan Penelitian adalah untuk mengindentifikasi peran guru dalam menyelenggarakan SSB dan Kebijakan Sekolah Siaga Bencana. Jenis penelitian ini adalah kuantitatif. Lokasi penelitian ini di SMPN1 Tarusan Kabupaten Pesisir Selatan Provinsi Sumatera Barat. Teknik pengambilan sampel pada penelitian dengan Purvosive Sampling. Sampel pada penelitian ini yaitu Siswa, guru Geografi dan Wakil Kurikulum. Berdsarkan hasil penelitian menunjukan bahwa: tingkat pengetahuan siswa itu tergolong cukup baik dengan persentase 77,14 % dan tingkat pengetahuan guru nya cukup baik juga dengan persentase 76,79%. Untuk kebijakan sekolah siaga bencana di SMP N 1 Tarusan  pada tingka siswa tergolong Rendah sekali pada parameter kebijakan dengan persentase 11,42%, tergolong sangat rendah juga pada parameter rencana tanggap darurat dengan persentase 31,66% dan 20% pada parameter mobilisasi sumberdaya berarti juga tergolong rendah sekali sedangkan kebijakan sekolah siaga bencana di SMP N 1 Tarusan  pada tingkat guru tergolong Rendah sekali pada parameter kebijakan dengan persentase 30,36%, tergolong sangat rendah juga pada parameter rencana tanggap darurat dengan persentase 22,92% dan 17,5% pada parameter mobilisasi sumberdaya berarti juga tergolong rendah sekali.

The aim of this study was to analyze the effect of using self-explanation reading training (sert) strategy on students' reading comprehension. This research applied a Quasi-experimental research. There were 44 students as sample from 153 students of eleventh grade at MA Darul Hikmah Pekanbaru by using cluster random sampling technique. This researcher used multiple choice test. T-test was used to analyze the data. This research used an independent t-test formula by using SPSS 16 version. Based on the analysis of T-test Formula, Ha is accepted because the sig. value is 0.000<0.05. The research was conclude that there is significant difference of using Self-Explanation Reading Training (SERT) Strategy on reading comprehension in report text of the eleventh grade students at MA Darul Hikmah Pekanbaru.

Abstract The integration between English language learning and character values is paramount to improve student achievements include cognitive, psychomotor, and affective. Yet, the implementation of this integration has insufficient results.  Therefore, this research aimed to develop English learning materials integrated with character values. The research design was research and development (RnD) developed by Borg and Gall and modified by Sugiyono with 4-D (define, design, develop, and disseminate) model. The research was conducted at grade VII of  State Junior High School 4 Pekanbaru. The techniques of collecting data were questionnaire, interviews, and observation. The module was validated by experts and practitioners. The data were analyzed both quantitative and qualitative by concerning 3 aspects: content (english learning materials and character values), media design, and practicality. Based on research findings, the module was practical (79%) and very valid in terms of media design (86%) and content (95%). Hence, this module can be used as an assisting tool for students not only to understand and practice the language, but also develop their attitude in communication.

Mamuju Regency, West Sulawesi Province, has the potential for pelagic fish, especially large pelagic fish, namely tuna, skipjack and cob, which are very prospective. The majority of fishermen in Mamuju Regency use fishing rods to catch large pelagic fish. Fishing rod fishermen with a large pelagic catch target are in Mamuju Regency, Simboro District, precisely in Sumare Village but currently it is known that there has been a decrease in the number of fishing rod fishermen in Mamuju Regency since the last 5 years experiencing a decrease in production. This study aims to determine the status of small-scale capture fisheries in a sustainability perspective according to ecological, technological, social and economic dimensions for small-scale fisheries in Mamuju Regency, and recommendations for sustainable capture fisheries. The study was conducted using qualitative methods using Rapfish analysis to determine the sustainability of fishing efforts. The results showed the highest dimensions in fish resources (70.13) and fishing technology (50.06) which means quite sustainable (good) while in the social dimension (38.47) and economic dimension (28.75) in the bad category which means there needs to be special attention in handling.