In order to estimate the relationship of the trend towards the competitiveness of Family Units (UF), the present work was carried out in the community of Thadziú in the state of Yucatán, which according to data from the Government of Mexico, is characterized by its index of marginalization. Sixty families were selected and polled using a questionnaire as a tool. The survey was applied in two stages that were before and after the incorporation of technological innovations in corn and beekeeping. The questionnaire contained questions related to land use, animal inventory and availability of labor. Likewise, we obtained data on sales, selfconsumption, salaried and family labor and operating costs of each UF. An income analysis was carried out and financial, economic and competitiveness (RC) indicators were obtained. This last indicator served to stratify UFs. The strata were negative RC (E1 <1) between 0 and 1 (E2) and> 1 (E3). Before the incorporation of technological components, 90% of the UF were not competitive after two years of evaluation, 50% of the units improved their income and increased their net added value and competitiveness.

The chapter analyses alpaca (Vicugna pacos) meat production and consumption in Peru. The analysis highlights what affects alpaca meat consumption, drawing from exploratory studies in the Andean high zone of Arequipa, Puno, and Cusco. The reasons that are behind alpaca meat consumption decisions are anthropological aspects related to historical and cultural processes, as well as the commercial channels and the presentation of the product. In this sense, the authors link the theoretical approach on consumption, emphasizing the influence of the consumer in the market and vice versa. Nevertheless, it is interesting to note that even in the current conditions of the market there is a growth in the demand for alpaca meat resulting from the increase in tourism flows, not only of foreigners but also Peruvians.