These results confirm the dot-probe conditioning paradigm as a useful test of motivational influence on attention. They provide the first evidence of qualitative differences in the attentional style of children with AD/HD and give further support to those theories that highlight the motivational significance of delay in AD/HD.
Background
Studies have shown that individuals may search for suicide-related terms on the internet prior to an attempt.
Objective
Thus, across 2 studies, we investigated engagement with an advertisement campaign designed to reach individuals contemplating suicide.
Methods
First, we designed the campaign to focus on crisis, running a campaign for 16 days in which crisis-related keywords would trigger an ad and landing page to help individuals find the national suicide hotline number. Second, we expanded the campaign to also help individuals contemplating suicide, running the campaign for 19 days with a wider range of keywords through a co-designed website with a wider range of offerings (eg, lived experience stories).
Results
In the first study, the ad was shown 16,505 times and was clicked 664 times (4.02% click rate). There were 101 calls to the hotline. In the second study, the ad was shown 120,881 times and clicked 6227 times (5.15% click rate); of these 6227 clicks, there were 1419 (22.79%) engagements with the site, a substantially higher rate than the industry average of 3%. The number of clicks on the ad was high despite a suicide hotline banner likely being present.
Conclusions
Search advertisements are a quick, far-reaching, and cost-efficient way of reaching those contemplating suicide and are needed despite suicide hotline banners being present.
Trial Registration
Australian New Zealand Clinical Trials Registry (ANZCTR) ACTRN12623000084684; https://www.anzctr.org.au/Trial/Registration/TrialReview.aspx?id=385209
The experiences of eight young women with excess weight were explored using a semi structured interview consisting of open ended questions and also the Child Attachment Interview (CAI). Interpretative Phenomenological Analysis indicated four group themes around participants' experience of having excess weight; emotional regulation, focus on family relationships, lack of control and sense of self. The CAIs indicated that many of the young women had adopted a caring role in their families, which were often characterized by conflict within family relationships. Dismissing their own vulnerability and emotional needs in preference for self reliance was the dominant attachment strategy adopted by participants. It is suggested that obesity is a complex condition and one that requires an understanding of each individual's experiences and relationship with food, in order to offer treatment that is most likely to be effective.
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