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The work deals with the study of information strategy, namely noopolitics. In the course of the work, it has been revealed that one of the elements of the information strategy formation is the need to mediatize political processes. The understanding of political processes mediatization is considered in the part devoted to the scientific research outcomes. The work also considers a phenomenon such as rumours. This is not fake news, which is so often mentioned by politicians, but political reality, which is also an element of noopolitics. The main part of the work deals with the results of the implementation of the noopolitics when preparing and carrying out presidential elections in 2018, and the role of foreign states and politicians in strengthening power in Russia.

Today, Japan's media sphere is undergoing significant changes under the influence of globalization and the development of information and communication technologies, but it retains traditional features. In these conditions, a comprehensive analysis of the modern Japanese media sphere, in particular, an analysis of the problems of its institutionalization, as well as the identification of the features of the functioning mechanism, allowing it to occupy the leading positions in the world in terms of the development of media institutions, is becoming relevant. This paper presents the results of research on the media sphere in Japan and suggests the grouping of its elements. The adoption of the proposed grouping of elements of the media sphere will help researchers understand the essence of the media system in Japan.

Political power is currently using the media as one of the main levers in the regulation of the social sphere. It is no coincidence that researchers believe that managing the information environment is the key to managing society. The work is devoted to the political situation in 2013. During the period when the President of Russia V.V. Putin entered one of his electoral cycles. The results of the study show how and under what circumstances the interaction between the media of the two states began. Based on these data, after 7 years, certain conclusions can be drawn about how media cooperation developed.