The research work is focused on youth philanthropy in Pakistan. On the ways through which youth is doing productive work for the welfare of the people, youth is participating or doing those acts that help the people. Youth Philanthropy is that thing which youngsters do to make their general surroundings a superior spot. Youth can do this in many ways, by volunteering their services or by fulfilling someone, financial aid and so much more. The aspects of youth philanthropy like donation, contribution, volunteering, and other beneficial activities have been found in this research work. This research also mentioned the course of action by which youth are taking part in philanthropy. The researcher used a Qualitative research method and in-depth interviews were conducted for data collection. The population was the youth, and the selected sample was the youth philanthropists of Lahore. Keywords: Philanthropy, Volunteer, Welfare.

The research topic "Technological Barriers towards Online Teaching during COVID- 19 Pandemic: A Study of Women Universities of Lahore" focused on the problems faced by the teachers in delivering their lectures and students while taking online classes because there is a major difference between having and having not. Many students have no access to technology, either they can't afford it or they live in such areas. This research used and conducted in-depth interviews of the stakeholders of the E-learning environment. The sample was women's universities in Lahore. The research topic highlights the major issues of teachers and students in learning online. In-depth social understanding is vital to apprehending the crisis and charting a path forward. Universities need to cope with modern-day formalities and standards. There is a need to correctly identify which courses can be taught online and should take steps to enhance their technological and infrastructural capacity. Keywords: Online Education, COVID-19, Teachers, Students, Digital Literacy

The present research study is to explore and investigate the role of new media in the promotion of tourism: an analysis of Faisalabad’s youth perception. This study investigates infrastructures and management problems for tourists, facilities, new destinations, accommodations, and curriculum issues of tourism in Pakistan. A quantitative research approach was applied. Convenience sampling, a form of non-probability sampling was employed in this study. The survey was conducted for this research. The questionnaire was designed mainly using closed-ended questions. 400 tourists were the sample size of this study from Faisalabad. Results highlight that new media is significant in the promotion of tourism. Communication channels promoted this study to conclude that new media is considered one of the best tools for the promotion of tourism because of the efficiency available in using social media as compared to mass media. New media is used for awareness and information search engines to the trips, updating friends about departure timings, arrival timings, destinations, places, locations, and weather during the trip, and sharing the trip experience regarding the trip activity. The study provides awareness about national and international trends in traveling behavior or attitude in Pakistan. Keywords: New Media, Tourism, Consumer satisfaction, destination

This study entails the notion of studying the psychosocial correlates of variations and modifications that social media users tend to carry out at the time of uploading and sharing their profile pictures. The In literature review researcher discuses the descriptive account of the academic current state of affairs with regard to the social networking profile picture uploaded by an individual being online. The study is important because it inspects one of the crucial imperative involving individual’s psyches behind changing and choosing variety of profile pies and in order to present them online. Researcher observes the psychosocial factors that lie behind influencing the social media users to change and edit their profile picture including the gender- based considerations. Moreover, study also observes the relationship of picture editing and interest of social media users with photography. For this purpose, a sample of 100 university students had been taken to fill the seven-likert scale questionnaire. The questionnaire consisted on questions related to social and psychological factors of an individual for changing and editing the social media profile picture and perceived notion of self-image and body satisfaction by users. The results of the study indicate that Females tend to be more interested in editing their profile pictures on social media. There seems not a strong relationship between the interest of photography and editing of the photo. Three main reasons, representing oneself for being unique, to show the fun and for being in mainstream line has been observed that motivate the users most of the time to change and edit the profile picture. Keywords: Psycho-social, social media, profile pictures

The modes of communication have been evolving, and in the 21st century, we live in a digital world. The world is connected via the internet, and social media has become an integral part of individual life. This paper explores the effects of social media mediation on its users in the context of political communication. The effects range from an individual's political participation to initiating a political movement. The effects are studied in the light of existing literature. Social media has transformed political discussion and debate. It has brought the elite public sphere to the screens of an average citizen. The voicing of dissident opinions is possible under the freedom of expression provided by social media. Individual and collective political views are influenced by social media. It is an exploratory study that aims to unveil various aspects of social media mediation so that they can be further researched upon.