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The rapid development of economics requires highly efficient and environment-friendly urban transportation systems. Such requirement presents challenges in sustainable urban transportation. The analysis and understanding of transportation-related behaviors provide one approach to dealing with complicated transportation activities. In this study, the management of traffic systems is divided into four levels with a structural and systematic perspective. Then, several special cases from the perspective of behavior, including purchasing behaviors toward new energy vehicles, choice behaviors toward green travel, and behavioral reactions toward transportation demand management policies, are investigated. Several management suggestions are proposed for transportation authorities to improve sustainable traffic management.