PurposeIndividuals generate plenty of waste that is affecting the life while consumption of air and water at the base. The increasing industrialization, population and waste generation without proper measures of waste management are leading to major challenges to environmental sustainability. Considering these challenges, the present study focuses on the types and sources of waste generation and waste reduction by encouraging the reduction, recycling and reuse of waste products. The study aims to provide a well-functioning sustainable waste management system, that incorporates feedback loops, focuses on processes, embodies adaptability and diverts waste from disposal.Design/methodology/approachThe university under study is situated at the central location of Pune City in India. The university has diverse units like academic and admin buildings, canteens and mess, hostels, a clinic, workshops and gardens. To fulfil the objective of this study a qualitative case study approach of research was adopted. A total of thirty-three representatives and waste management personnel from various units of the university were interviewed. The interviews were semi-structured and the duration of it was around 25–55 min. The interview transcripts were coded, and qualitative analysis was conducted.FindingsThis study proposes a strategic sustainable waste management model for environmental sustainability that brings circularity by closing the loops and focusing on sustainable development goals.Practical implicationsThe findings of this research can guide universities to manage the waste generated through various sources and attain sustainable development goals and environmental sustainability at large by closing the loops. The study provides insights into waste management and environmental sustainability. The universities can make their resources more circular by following the strategies of reducing, reusing and recycling (3R). This study recommends customization according to the needs of specific universities and institutions. Researchers can take this study further by testing and customizing it as per requirement. Also, an effort can be extended to implement the model in other related areas.Originality/valueThis research is a unique attempt to advance knowledge of waste management practices for sustainable development by exploring different techniques opted by for individual entities from the university campus to understand the environmental impact.
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