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Using social media with email marketing is one of the most frequent forms of digital marketing used by businesses. Because of their ease of use and resilience, social media and email marketing are particularly effective in increasing customer involvement and, as a result, influencing purchase intent. Overall, digital marketing technologies enable firms to easily and quickly sell their products, resulting in an increase in sales volume. CoderFirst Sri Lanka, an ICT company, is the subject of this study, which aims to investigate the relationship between social media, email marketing, and customer engagement and purchase intention. Theoretical evidence of the relationship between the components is sought, as well as a determination of the appropriate implications for the long-term use of the research findings. 363 individuals completed an online questionnaire as part of this study's research instrument.

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Electronic Prescription Concept is very predominant to enhance digitalization and Automation in the healthcare sector. The Electronic prescription concept may require still more time for full-scale implementation in India. The main goal of the study was to know about current practices adopted in Paperless prescriptions and to survey the consciousness of Electronic prescription among staff and patient family members. The study was conducted at a tertiary care teaching hospital in Mysore for three months. Questionnaires were designed for both the hospital staff in Intensive care units (ICU’S) and Patient family members. The survey included the demographics characteristics such as name, age, gender, relation with the patient, and their knowledge and with the electronic prescription. The sample survey size was 120. The study outcomes say that the implementation of the electronic prescription system has gone well as it has an extended way to go, and it is a long-term asset. The study results provide probabilities for the changes in the structure and processing excellence, which is significant as the issues could affect the adequacy of new technology and the speed of flow within an organization.