This research aims to analyze the efficiency of paddy marketing system and value added of rice in Pesawaran District. This research was conducted by survey method. The research location is chosen purposively i Kota Jawa Village and Gunung Sari Village, Way Khilau Subdistrict Pesawaran District with consideration that the location is one of the central of paddy production. The samples of this research were 51 paddy farmers who were selected by simple random sampling. The research data was collected in June-July 2017 and analyzed by descriptive and quantitative analysis. The method used in this research is the analysis of the model of S-C-P (structure, conduct, and performance) and used Hayami method to determine the value-added of the rice. The S-C-P model was used to analysis marketing system efficiency. The results showed that paddy marketing system in Pesawaran District was efficient, it could be seen from the producer's share who greater than 50%. There were three rice milling unit (RMU) in research location and all of that rice miling unit gave a positive value-added to owner.
This study aims to analyze the marketing mix and development strategy which is applied to the agroindustry of Coffee Powder of Intan Brand in Bandar Lampung City. This research was conducted purposively in the agroindustry of Intan Brand Coffee Powder in determined Bandar Lampung City of Lampung Province. Data collection of this study was conducted from March to April 2017. This research is a case study, employed 14 people as respondents. The research data is analyzed by qualitative descriptive and SWOT analysis. The results of this study indicated that the marketing mix applied to the Intan Brand Coffee Powder agroindustry were (a) good quality product, (b) price determined by competitor price, (c) located at strategic place, and (d) promotion activities that have been applied by Intan Brand Agroindustry Coffee Powder was by face-to-face sales and sales promotion. The development strategy of Intan Brand Coffee Powder agroindustry in Bandar Lampung City were (a) the owner of agroindustry was determining the policy on utilizing the technology, (b) utilizing the location in the market and continuing to cooperate with PTPN 7 in order to have a bigger opportunities (c) maintaining good quality product so that the product could still competing with similar business at the market, (d) empowering the ability and human resource skills to resolve the limitations of capital in following technological developments.
The study aims to identify the factors that affect lowland rice production, analyze the efficiency of using the production factors of the farming, and calculate the farmers’ income of the farming in Balige Sub-district Toba Samosir Regency. The research was conducted in Hutagaol Peatalun Village and Hinalang Bagasan Village with 64 respondents. Farmer respondents were chosen using a simple random sampling method. The collected data were analyzed by Cobb-Douglas production function, economic analysis by calculating the returm to scale value, and farmer income analysis. The results showed that the factors that affected the production of lowland rice was land size, seeds, NPK fertilizer, pesticide, and labour. The use of production factors were not efficient because it was classified to increasing return to scale. The income earned by the farmers over the total cost was IDR24,636,334.99 with R/C value of 3.89 and it was profitable. Key words: efficiency, income, production, lowland rice.
The aim of this research is to compare the income and sustainability of organic and inorganic rice farming. The study was conducted in Pringsewu District purposively by considering the area as one of the organic rice producers in Lampung Province. This study uses a survey method. Respondents in this research were 35 organic rice farmers and 35 inorganic rice farmers. The data analysis used is farm income analysis and sustainability index. Data analysis were carried out descriptively and differentially using the Independent SampleT-Test Parametric Test and the Mann-Whitney Nonparametric Sample Test. The results showed that the income of organic and inorganic rice farming was profitable but there was no significant difference in income. Organic rice farming is a sustainable criterion, while inorganic rice farming includes criteria that are quite sustainable, and there was significant difference in sustainability between the two.Key word: farming, income, inorganic, organic, sustainability
This research aims to analyze which trade barriers are implemented by European Union (EU) on Indonesian Crude Palm Oil (CPO) commodity and did the non-tariff barrier named “Report on Palm Oil and Deforestation of Rainforrest” which has been ratified by the European Comission (EC) have a significant effects on Indonesian CPO export or not. This research used literature study method with secondary and primary data obtained from BPS, Indonesian National Export Development Agency, Central Bank of Indonesia, Eurostat, WTO, FAO, PASPI, Indonesian Ministry of Agriculture, Indonesian Ministry of Trade and Indonesian Palm Oil Assosiation (IPOA). The results of this research show that the EU has implemented non-tariff barriers on Indonesian CPO since 1905 with various kinds of issues such as health, social and environment. The non-tariff barrier which has been ratified in April 2017 by the European Comission did not significantly affect on Indonesian CPO export.Key words: CPO, European Union, Non-tariff Barriers.
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