No abstract

No abstract

According to Peraturan Desa Pilang No. 1 Tahun 2017, Article 20, paragraph (3), point a, Pilang Berdikari BUMDes can carry out "Tourism Village" business activities. The village government prioritizes the management of natural and human resources by BUMDes by managing its own business for the welfare of the village community. However, BUMDes, established in 2018, still has one business unit. Referring to the regulations and considering Pilang Village as a batik producer, BUMDes designed a batik tourism village business. Because there is a production house that becomes a reference for learning batik, educational tours are chosen. Running a business requires a strategy. In terms of strategy, what business development strategy should BUMDes do to get to an educational tourism village, so the goal is to design a business development strategy for the Pilang batik educational tourism village. In developing this strategy, BUMDes needs partners to solve problems. Partners, in this case, are servants from PPKwu UNS who will assist. The method to answer the objectives is by assisting BUMDes, which begins with an approach to agents of change through interviews. The result is information on the situation and condition of BUMDes as well as an agreement to assist. Companion offers a tool to help design a business model canvas (BMC) strategy. The result obtained is the agreement of business components related to the design of activities to be carried out in the business. From these results, it is concluded that the BMC design is a business development strategy for the Batik Pilang educational tourism village and can be used by BUMDes to prepare Long-Term Program Designs and Short-Term Program Designs.

<p>Industri mebel dan kerajinan merupakan industri yang cukup banyak<br />menyerap tenaga kerja. Industri ini masuk ke dalam 10 industri unggulan<br />yang menyumbang kinerja ekspor nasional. CV. Jembatan Lintas<br />Benua merupakan salah satu UKM yang berkecimpung di dunia mebel.<br />CV. Jembatan Lintas Benua bertempat di Serenan, Sukoharjo. Mebel yang<br />diproduksi merupakan mebel kayu dengan gaya modern minimalis. Saat<br />ini, pemasaran produk-produk mebel telah mengalami kemajuan hingga<br />ekspor ke luar negeri. Untuk mendukung pemasarannya, CV. Jembatan<br />Lintas Benua telah memiliki website yang dapat digunakan untuk<br />melakukan pemasaran secara online. Akan tetapi, website tersebut belum<br />dikelola secara optimal. Metode pemecahan masalah yang diterapkan<br />kepada mitra antara lain; pelatihan inclass yang meliputi pelatihan<br />kewirausahaan; pelatihan manajemen keuangan dan pelatihan<br />manajemen pemasaran. Selain itu diberikan pula teknologi tepat guna<br />berupa website serta seperangkat PC computer yang akan dilaksanakan<br />dalam jangka waktu dua tahun. Output kegiatan IbPU ini diharapkan<br />mampu meningkatkan kualitas SDM dan produk mebel kedua mitra serta<br />meningkatkan jumlah ekspor pada skala yang lebih besar.</p>

Pilang Village is one of the villages in Subdistrict of Sragen. This village has a potential in producing batik. Batik is a craft that has high artistic value and has been a part of Indonesian culture (especially in Java) since long. Up till now in Sragen, batik staining has been doing manually; this becomes an obstacle because manual staining takes a long time and sometimes not tidy. To overcome this, then the officials provide a dye machine batik, i.e., Fider machine. The benefits gained from the implementation of this activity are to help improve the quality of production, help develop the business of batik SME Karya Mandiri, and help improve the professionalism and productivity of batik craftsmen group, in order to achieve the formation of groups of batik craftsmen. Methods used to help overcome the problems that have been agreed above are through business management training, training and partial support of production equipment support and mentoring.