Abstract

The paper explores the impacts of globalization on industrial performance and productivity. It also records the effects of ISO certification on industries' image and performance. The hypotheses were tested to know how far these statements hold good. For that Chi-Square tests were carried out to know the impacts of globalization and competitions in the present industrial scenario. Regression analysis also highlights the relation between income and Category of industries in the estate considered for the study. The structured questionnaire was used as a tool to collect primary data to use for the statistical analysis. The reliability statistic, Cronbatch's alpha suggests that questionnaire is with consistency and can be used for the analysis. It is concluded that globalization and competitiveness are strongly correlated with improved industrial performance and productivity scenario.

No abstract

Target market criteria are very important concept to attract the customers and to enhance sales of products produced by the organizations. In the globalization era there is no cross boarder barrier for business and there is highly competitiveness to survive. Quality and prompt services are both equally important. The case study was carried out in the industrial estate in Anand district of Gujarat, India. Data was collected through a five point s Likert type summated rating scales of structured questionnaires from strongly disagree to strongly agree were adopted to identify underlying indicators. There are no compressive and empirical researches in the estate especially on the industrial performance and hence industrial productivity. Sophisticated statistical model as "Exploratory Factor Analysis" (EFA) has been used. The results show four factors extract from the analysis that together accounted 75.352 % of the total variance.