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Providing senior students with a basic professional education in the field of economics and management is most effective when applying a project and research activity, as well as the analysis of modern data and digital technologies methods. At the same time, introducing initial specialized education in the field of economics and managerial orientation, implemented in the "school-higher educational institution" paradigm, does not imply the formation of narrow specialists, but reveals to them actual attractive facets in a particular field, highlighting the competencies of the future profession they have chosen, different aspects of which they encounter daily. In this regard, the most important today is the transition to a more sophisticated "teacher-tutor" level of education, which helps to look at the research problem from a different angle so that the "ideal" images in senior students' minds could lead to the formulation of vital ideas which will transform the reality of the world. As a result of the studies carried out on the application of the project and research activity in the-school-university-employer‖ link, the following important features have been identified. Thus, 70% of future applicants, who realize their creative potential participating in research competitions and various contests, have the goal of entering universities of an economic and management profile. Consequently, such activities of enrollees result in the desire to change the situation for the better, including the situation in the country. Therefore, expanding the horizons of knowledge and skills at the "teacher-tutor" level for adolescents, allows them to more competently relate to finances in their family, adapt the knowledge gained to their actions and critically assess the consequences of their decisions.

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