The explosion of e-journals and other online resources has created many challenges for libraries. Use of general search engines is increasing, and the relevance of the library to users is being questioned. One issue that is often overlooked is how the library should market itself to a new generation of tech-savvy users. Basic marketing concepts, including how to formulate a marketing plan, are presented, as well as a look at one library's current marketing efforts.

No abstract

No abstract

No abstract

RecorderThe Managing With Integrity preconference introduced different types of management theory and styles to attendees seeking answers to the questions of how to be an effective manager. Leonard and White were skilled facilitators. Leonard's background in reference services and White's in technical services enabled them to present a knowledgeable and balanced representation of management issues. Preconference attendees left with a folder of valuable notes, scenarios, and a bibliography to help them begin and continue to manage with integrity.