In this essay, we roll-out illustrative guidelines apt and conducive for holistic social work intervention not only amid the global contagion, but also in its aftermath.<br>

Dominating headlines in the last few months, global attention has been fixed on the coronavirus pandemic given its rampaging impact on social events and human affairs. More than any other groups, older adults have been disproportionately affected by the deadly contagion. This situation poses legitimate concerns to the social work profession, whose mandate is to liberate vulnerable people and promote social development. Although the COVID-19 pandemic has continued to take a devastating toll on older adults in the short-term, its long-term consequences may be far more profound unless urgent attention is directed to mitigate this situation. Given the promulgation of social distancing and shutdowns among a number of African countries, many social workers have found it increasingly difficult to address the difficulties faced by older adults. This article canvasses for the utilization of the mass media in initiating policy response to the challenges of older adults throughout the continent.

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This paper discusses how social workers can utilize the mass media to address the challenges of older adults amid theCOVID-19 pandemic in Africa.

In this essay, we roll-out illustrative guidelines apt and conducive for holistic social work intervention not only amid the global contagion, but also in its aftermath.<br>