Abstroct4urrent innovation management literature and research statically differentiates between incremental and disruptive innovation. Incremental innovation is generally comprehended as improvement of technology performance or product feature enhancement, whereas disruptive innovation is defined as based on technologies previously new to the world, combined with their effects on markets. The authors of this research present how a convergence of several well-known, incrementally developing technologies can result in innovations with highly disruptive character.Paradoxically, in disruptive situations, operative actions must be taken hefore strategic planning can be made, as the industrial and economic environment can be regarded as extremely uncertain. In this context, however, we argue that this special case caused by the convergence of technologies can serve to understand certain areas of emerging industrial disruptions and hence support the strategic planning and technology management of a firm acting io this ares.The example of mobile telecommunication operators is used to highlight this convergence phenomenon as a special case of emerging disruptive innovation. Based on this example, the pmeess of innovations transforming from incremental towards disruptive due to convergence will be examined, and entrepreneurial recommendations far sustaining the competitive advantage and supporting value creation will be derived.

Current innovation management literature and research statically differentiates between incremental and disruptive innovation, as far as the trajectory development is concerned. Incremental innovation is generally comprehended as an improvement of technology performance or product feature enhancement, whereas disruptive innovation is defined based on technologies previously new to the world, combined with their effects on markets. The authors of this research present how a convergence of several well-known, incrementally developing technologies can result in innovations with highly disruptive character in terms of innovation trajectories. Paradoxically, in disruptive situations, operative actions must be taken before strategic planning can be made, as the industrial and economic environment can be regarded as extremely uncertain. In this context, however, we argue that this special case caused by the convergence of technologies can serve to understand certain areas of emerging industrial disruptions and hence support the strategic planning and technology management of a firm acting in this area. The case of information and communication technology (ICT) industry is used to highlight this convergence phenomenon as a special case of emerging disruptive innovation. Based on this example, the process of innovations transforming from incremental towards disruptive due to convergence will be examined, and entrepreneurial recommendations for sustaining the competitive advantage and supporting value creation will be derived.

The hydraulic power generation business is usually faced with continuous innovation, meaning that progress is rather made in small than in large steps. Nevertheless, there are currently some examples of discontinuous innovation, the Powerformer‐technology being one of them. The implying difficulties for successful innovation are internal communication and linking the technology to the most suitable markets. In order to proficiently push the Powerformer‐technology onto the markets, an appropriate procedure is identified and implemented to practice. First, a SWOT‐analysis is used for assessing the competitive product concept of this discontinuous innovation. This contributed the specific calls for action. Second, the identified procedure for leveraging this technology‐push aggregates the technology choice tool, roadmapping and a process for technology commercialization. As a result, specified market segments, a market penetration schedule as well as development and design aims were defined. This paper intends to give a practice example on how the mentioned methodologies were applied for the technology‐push of a discontinuous innovation.

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