Forming of blanks during stamping by rolling (RS) is possible according to technological schemes of deposition, landing, direct and reverse extrusion, distribution and compression, etc. Controlling the relative position and shape of the deformed tool allows you to control the direction of flow of the workpiece material and the nature of its formation, as well as the stress-strain state of the material. The complexity and versatility of RS processes necessitate computer modeling for sound management of basic technological parameters.Physical experimental as well as computer modeling of the RS process in the DEFORM-3D software package was performed in the work.According to the results of computer simulation, the distribution of deformation components, stresses and temperatures in the deformed workpiece area was obtained, and using the Cockroft-Latham criterion, the destruction of metals during cold deformation was also predicted.Physical modeling of the SR process on lead blanks confirmed the nature of their deformation, obtained by computer simulation. And the analysis of the stress-strain state of the material based on the results of measurements of the deformed grid confirmed the validity of the appointment of boundary conditions in computer simulation.This approach is suitable for modeling by the method of SR of any metal models, for which it is necessary to know their mechanical characteristics, including boundary deformation curves.