In this paper we present a conversational dialogue system, Ch2R (Chinese Chatter Robot) for online shopping guide, which allows users to inquire about information of mobile phone in Chinese. The purpose of this paper is to describe our development effort in terms of the underlying human language technologies (HLTs) as well as other system issues. We focus on a mixed-initiative conversation mechanism for interactive shopping guide combining initiative guiding and question understanding. We also present some evaluation on the system in mobile phone shopping guide domain. Evaluation results demonstrate the efficiency of our approach.