This study focuses on how green product innovation affects green dynamic capability and competitive advantage in the Chinese manufacturing industry. The empirical research indicates that green product innovation is positively correlated with both competitive advantage and green dynamic capability, whereas green dynamic capability also has a significant impact on competitive advantage. Furthermore, this paper finds that the resource integration capability, resource reconfiguration capability, and environmental insight capability of green dynamic capability play intermediary roles between green product innovation and competitive advantage. Corporate reputation positively moderates the relationship between green product innovation and resource integration capability and positively moderates the relationship between green product innovation and resource reconfiguration capability, whereas there is no moderating effect between green product innovation and environmental insight capability.

While the rapid development of Chinese manufacturing SMEs has contributed significantly to economic growth, it has also resulted in environmental pollution and resource abuse problems. To resolve these problems, Chinese manufacturing SMEs need to accelerate their implementation of comprehensive green manufacturing (GM); However, this is a complex and arduous task as it involves government, enterprise and societal considerations. Therefore, it is has become imperative to identify Chinese manufacturing SMEs green drivers. Focusing on the current situation in China and using a combination of previous research and expert views, this paper comprehensively examines the development of SMEs in China to deconstruct the green driver dimensions. The identified drivers are then evaluated using a novel hybrid multi-criterion decision-making methods (MCDM), the evaluation criteria weights calculated using fuzzy DEMATEL and fuzzy TOPSIS employed to rank the green drivers. It was found that technology innovation, customer demand, incentives, regulations, supply chain pressure and public pressure were the most significant drivers for the implementation of GM in Chinese manufacturing SMEs. Finally, some managerial implications are given to assist the government, enterprises and the public focus on a few crucial drivers to ensure that the green transformation of Chinese manufacturing SMEs is scientific and efficient.

Based on the support of governmental policies and the rapid growth of China’s economic development, residents’ living standards, and tourism consumption demand, cruise tourism has continuously developed and its service level has gradually improved, which have become the main driving forces for the sustainable growth of China’s cruise tourism industry. This paper took Shenzhen Shekou Port (SSP) as a research site and used an online text analysis method by Rost Content Mining 6 software to analyze 2552 Ctrip travel network, and then did further study through face to face interviews from the perspective of “tourists source” and “procurement” in the value chain theory. Only by understanding the developing trend of cruise tourists can we cultivate cruise culture, expand cruise tourism market, and finally realize the benign development of cruise tourism. The research results show that the cruise business in Shenzhen should strengthen the senior citizens market and marketing to kids and parents, and improve the satisfaction of cruise passengers in terms of enriching entertainment facilities, elevating service quality, and upgrading duty-free shopping centers. This paper not only focused on the study of cruise tourists in Southern China, but also enriches the research of the cruise value chain.

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