At present, in order to adapt to the development of the era of big data, more and more industries use the concept of big data, and the economic and financial management system is no exception. In the context of the concept of big data, the campus economy has also ushered in new opportunities and challenges. Combined with the basic knowledge of big data, this paper makes a systematic research on industrial economic information analysis, which will contribute to the application practice of industrial big data. Using the value of big data will promote revolutionary changes in the work of the school’s economic management department. Taking this as the starting point, this paper systematically analyzes the analysis methods of campus economic information under the background of big data and its role in macro decision-making.