In recent years, studies on intangible cultural heritage (ICH) have substantially increased as the subject has received extensive attention from scholars. This study collected all the papers (249) on ICH from the Web of Science (WoS) core database. CiteSpace analysis software was used for the bibliometric analysis of all papers, and the results of the analysis of literature clustering, scientific research collaboration, co-citations, and so on were visually displayed. The results show that there is not substantial collaboration among researchers, research institutions, or countries that conduct research on ICH. The relationship between high-yield and high-citation authorship is inconsistent and weak. High-yield countries are mainly concentrated in a small group that includes China, Australia, the United Kingdom, and the United States. The research has mainly focused on heritage protection, heritage space, heritage management, heritage policy, and the internationalization of heritage. In recent years, the focus of research has been on creative heritage tourism, community participation in heritage protection and development, and the authenticity of heritage.

A questionnaire survey was conducted among 600 visitors to the region using Qingyuan Mountain, a 5A picturesque location in Quanzhou City, Fujian Province, as the research site. A total of 489 valid questionnaires were received. The links between cultural involvement, cultural experience, cultural identity, cultural confidence, and cultural loyalty were experimentally examined using a structural equation modeling technique. The results showed that cultural experience was a mediating factor in the processes of the influence of cultural involvement on cultural identity and the influence of cultural involvement on cultural confidence, but the influence of cultural involvement on cultural identity and the influence of cultural involvement on cultural confidence were not supported. The study accordingly condenses theoretical contributions to academia and management insights for businesses.

Under the dual pressure of multiplicative downward pressure of current global economy and the transformation of domestic macro policies, the transformation and upgrading of the hotel industry will be an inevitable choice. Jinling Hotel is the first listed hotel enterprise in China. This paper teases out various scholars' researches that take the Jinling Hotel as an example. Based on the materials released on Jinling Hotel's official website and the financial data published by Shanghai Stock Exchange, this paper has discussed the strategy of Jinling Hotel by using SWOT, internal and external environmental analysis, network analysis, and trend analysis, and proposed strategic management tactics for Jinling Hotel.