Remote real-time control of cost is an important measure to improve the level of enterprise marketing management. The common data distributed design of marketing real-time cost control system is more intelligent and convenient. The distributed loading design of common data in marketing real-time cost control system can not only improve the transaction level of power companies, but also greatly improve the marketing efficiency of power companies and better serve users. In order to improve the operation effect of marketing real-time cost control system, the distributed loading of common data in marketing real-time cost control system is designed. This paper studies the application prospect of distributed loading of common data in marketing real-time cost control system, analyzes its function and influence, and puts forward optimization scheme, which provides reference for power enterprises to carry out cost control business and marketing.