The present study analyzes the projection of ideologies in Indian and Pakistani newspapers on the issue of Kashmir regarding Burhan Wani’s death. The study conducts the content analysis of newspaper articles Indian newspaper Times of India and Pakistani Dawn from the 8th of July 2016 to the 15th of July 2016. Articles have the potential to shape opinions and convey ideologies. In order to investigate the issue, this study explores the ideological representation in the discourse through the schematic and thematic level of discourse analysis. Van Dijk’s model (1988), “Structure of News in Press,” is applied to this research article. For this purpose, qualitative methods of data collection and analysis are used. Finally, it brings the results that article writers construct and form ideologies of the in-group, and the newspaper owners influence their ideologies. Analyzing articles from both newspapers reveals that articles cannot be treated as objective opinion pieces but as representative of their respective ideologies. Keywords: Kashmir, daily Dawn, Pakistan, Time of India, Burhan Wani