By using the balanced scorecard model, a company is able to identify its advantages, as well as its deficiencies, and thus improve its business. The introduction of innovations and the implementation of innovative activities in companies are key for gaining a competitive advantage.There is no ideal model that would measure the non-financial, non-tangible perspectives of a company (such as customer perspective, the perspective of research and innovation, and the perspective of internal processes). The main goal of this paper is researching the applicability of the balanced scorecard model in small-and medium-sized companies as the basis for a model for assessing innovative activities in the Republic of Slovakia and the Republic of Serbia. First, a hypothetical model was created based on theoretical data from world scientific articles. Then, the structural equation model (SEM model) was created, based on the conducted research in 223 companies and the obtained results.
This paper aims to examine attitudes of hospitality and tourism students, as future professionals, towards willingness to implement service robots. The study proposes a new theoretical conceptual model that includes new constructs and items, differentiating it from the others. The model was formed based on the extensive literature review and the interview with an eight-member focus group (hotel managers and academic researchers). Data collection was performed in two stages, pilot research based on 82 respondents and the main study, with the final number of respondents being 236. The initial results of the exploratory factor analysis were further tested using the confirmatory factor analysis. After the exclusion of several items due to low factor loadings and in order to improve model validity, analyses further suggested a nine-dimensional solution with 45 items. The study findings reveal a positive relationship between seven constructs and students’ willingness to implement service robots, with the expected business outcome being the most influencing one. On the other hand, positive relation was not found for empathy and social influence constructs. Theoretical contributions and practical implications are discussed in the paper. In conclusion, study limitations and future research suggestions are provided.
The main players in rural development are for instance, factors as impact of technologies, development of domestic and foreign markets, benefits in communication and transport and population migration. The research object of the study is the rural policy and its tools such a financial subsidy contributing to rural economic development in Slovak conditions. The objective of the scientific study is to examine the development of rural policy in Slovakia since 2004 and its tools for augmentation of economic development sustaining ecologically clean environment and agricultural production. As a member state of the European Union, the Slovak Republic has the possibility to use the supporting policy instruments for the development of rural areas, agriculture and society as such. The instrument for this goal is the Rural Development Program 2014-2020. The program belongs to documents of national nature and represents a rural development strategy through various measures. Measures are grouped in line with the axes such as: increasing the competitiveness of the agricultural and forestry sector, improving the environment, the quality of life in rural areas and the diversification of the rural economy to which it is directed assistance exclusively from the European Agricultural Fund for Rural Development.
the application of a model for studying the achieved results and managing the company changes in line with the requirements coming from the market, and the demands of the customers that are now more sophisticated. the aim of this paper is to show which models are used in the world today for the evaluation and management of a company's performance, as well as to show the increasing application of the Balanced scorecard model in companies worldwide. the research conducted on the territory of the republic of slovakia shows the connection between the introduction of innovations in the business and the importance of applying models for performance evaluation, as well as the connection between the introduction of these models and the improvement of the business. the introduction of the Balanced scorecard model into business operations is an important factor for gaining success in today's demanding and competitive market.
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