Tea culture tourism is a product of the combination of agricultural tourism and ecotourism. After the COVID-19 period, this product is more and more popular. Tourism performance is an important index for measuring the development level of tourist destinations, and research on the influencing factors of tourism performance is an important way to promote the high-quality development of tea culture tourism. Using the tea tourism town of Wushan as a case study, 452 valid questionnaires were used as research data, and exploratory factor analysis, paired sample t-test and IPA analysis were applied. The results indicate that: (1) tourism performance is mainly divided into 5 dimensions and 22 specific indicators, including service quality, resource environment, tourism transportation, tourism-supporting facilities and tea tourism products; (2) there is a significant difference between the degree of importance and performance of visitors to each indicator, and the overall tourism performance of the case sites at an average level; (3) convenient service, professional service, business management, park traffic, parking conditions, environmental design, shopping environment, tea quality, and tea culture characteristics are potential advantageous factors, and ‘service with a smile’, accessibility, trail layout, overall image, air quality, natural scenery, landscape vignettes, network communication, public toilets, sanitation facilities, tourist service centers, tea travel activities, and tourism souvenirs are areas in need of improvement.

The relationship between the tourism economy and the ecological environment is under pressure, and balancing this relationship is crucial for promoting regional sustainability. In this study, the Yangtze River basin, the first largest river in Asia and third largest in the world, was selected as the focus area. The spatial and temporal characteristics of tourism economic development and ecological environmental pressure from 2000 to 2019 were analyzed using the tourism economic development index, ecological environmental pressure index and dynamic change index, and the decoupling process of tourism and the economic system was studied dynamically using the decoupling analysis model. The results show that (1) spatially, the tourism economy in the Yangtze River basin exhibits a pattern of high development in the east and low development in the west, and high in the south and low in the north. Ecological environmental pressures varied greatly, with less pressure in the upstream provinces and more pressure in the middle and downstream provinces. (2) Temporally, the tourism economies of Qinghai and Tibet started with a lower but faster growth rate, while Hunan and Hubei have a higher starting point but limited change. The ecological environmental pressure changes do not show a clear spatial distribution pattern. (3) The decoupling relationship between tourism economy and ecological environment in the Yangtze River basin is moving toward a harmonious development. Achieving a harmonious balance between the two systems is crucial for maintaining ecological balance and regional sustainability.

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The Hanjiang River is one of the major tributaries of the Yangtze River, and the Hanjiang River Basin serves as an important link connecting the western and eastern regions of China. As a significant tourist destination, the development of the tourism industry in the Hanjiang River Basin is of great significance for promoting local economic, social, and environmental sustainability. The study of the spatiotemporal evolution of the ecological efficiency of tourism in the Hanjiang River Basin is beneficial for optimizing the investment of tourism resource elements and promoting ecological protection and high-quality development in the area. In this paper, we used the Super-Efficiency Slacks-Based Measure Model to calculate the tourism ecological efficiency of 12 cities in the Hanjiang River Basin from 2010 to 2019 and measured its spatiotemporal evolution and spatial agglomeration using ArcGIS software. The results show that during the study period, the ecological efficiency of tourism in the Hanjiang River Basin presented a phased characteristic of first rising and then falling over time and a heterogeneity characteristic of decreasing in a downward-middle-upward staircase pattern spatially. In addition, the distribution of tourism ecological efficiency exhibited obvious spatial clustering and dependence, with significant low-level homogenization phenomena, which requires strengthening cooperation and coordination among neighboring cities to achieve more efficient resource utilization and higher-quality tourism product development.