Problem statement. With the development of market marketing, there is a greater role for the functioning functions of the country. For a clear position on the market, protection of the product from the market, giving in to marketing visits, you can use the effective function of the state donation.There are some global trends, a quick technical and technological news, a quick development of national markets, as well as a greater competitiveness to put new opportunities before. One of the most important elements of a wide range of products is marketing and marketing tools, middle-class clients, especially respect for the fragmented marketing strategies, and for the most part, we'll understand the main direct marketing goals [1, р. 25].Analysis of the rest of the publication and publication. Weighty science contribution to the theoretical aspects of the victorious marketing and marketing strategies has been shown to be so important that I'm I. Ansoff, S.