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This paper discusses the methodological aspects and directions of the regional agribusiness development strategy related to the justification of the strategic management object, assessment of its status, trends and patterns of functioning, the formulation of a hypothesis and concept for the development of the economic system and its individual elements, the choice of methods and tools for developing the strategy, which reveal an approach to assessing the development prospects of a managed subsystem. The assessment of the current state and functioning of the management system at the state and economic level in the field of implementation of program measures for the development of the digital economy and promising areas of its implementation at the regional level is given. The priority principles of building development management in the field of regional agribusiness using elements of the digital economy are substantiated. Ways and methods of implementing the management system in the information space of the digital economy are outlined, where, on the basis of sound methods and forms, the processes of modernization of the management system that contribute to the development of the economy of the sub-sector and rural areas are formed and functioning.

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