2019 Portland International Conference on Management of Engineering and Technology (PICMET) 2019
DOI: 10.23919/picmet.2019.8893966
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A Game Theoretic Real Option Model for Strategic Decision on R&D and Commercialization Considering Uncertain Technology and Market

Minhyuk Sur1,
Deok-Joo Lee
2
,
Donghyun An
3
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