2018
DOI: 10.1080/00036846.2018.1489117
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A longitudinal assessment on the economic effects of hosting major sporting events

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Cited by 21 publications
(11 citation statements)
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“…El deporte se presenta como una estrategia de diferenciación y comunicación de productos, utilizado cómo diferencial competitivo en las estrategias de comunicación, generando una ventaja competitiva en el mercado de consumo. Lin & Lu (2018), refieren una evaluación longitudinal sobre los efectos económicos de organizar grandes eventos deportivos. El alojamiento de los principales eventos deportivos (MSE) se ha convertido en una estrategia global para muchos países.…”
Section: Enfoque Gestión Deportivaunclassified
“…El deporte se presenta como una estrategia de diferenciación y comunicación de productos, utilizado cómo diferencial competitivo en las estrategias de comunicación, generando una ventaja competitiva en el mercado de consumo. Lin & Lu (2018), refieren una evaluación longitudinal sobre los efectos económicos de organizar grandes eventos deportivos. El alojamiento de los principales eventos deportivos (MSE) se ha convertido en una estrategia global para muchos países.…”
Section: Enfoque Gestión Deportivaunclassified
“…Sports events represent a significant economic activity nowadays [ 1 , 2 , 3 , 4 ], especially in the tourism sector, and their popularity is used to promote cities, regions, and companies [ 5 , 6 , 7 ]. Even smaller-scale events have more potential for tourism development than mega-events [ 8 , 9 ].…”
Section: Introductionmentioning
confidence: 99%
“…Sporting events have become a major economic activity (Alonso-Dos-Santos, 2018; Lin and Lu, 2018;Zhang et al, 2018;Almeida, 2019) and sports companies and organizations in charge of their organization are subject to competitive forces like other markets, and so must seek strategies to differentiate themselves. The proliferation of this type of event results in athletes having to choose between multiple offers in the annual calendar and are facing increasingly demanding choices.…”
Section: Introductionmentioning
confidence: 99%