A model for fostering creativity in the product development process

Abstract

The present paper illustrates a pilot experiment in which a new model for fostering creativity in the product development process is tested with novice engineers. After introducing creativity in the field of product development, the current author presents the new standard. The theoretical background that embodies the new model is presented, based on relevant literature. Making use of the new model, a methodology for testing it, using novice engineers is then proposed. It relies on the comparison between novices that were trained in the model in comparison to other novices that were not trained in the model. Higher results for creativity achieved by novice engineers that have employed the model show the advantages of its application during product development activities.

Managing Data-Driven Design: A Survey of the Literature and Future Directions

“…There is some evidence that data-driven design may be best suited to evolutionary (incremental innovations/optimizations), rather than revolutionary design since revolutionary design may rely more on insights rather than on quantitative data (Wu et al, 2020). Nevertheless, there are a number of researchers who are investigating ways to use data to improve creativity (Carmona Marques, 2021;Chen et al, 2019;Luo et al, 2021;McCaffrey, 2018). Design is often studied as an individual activity, ignoring the business and organizational environment in which it occurs.…”