A Qualitative Study on Muslim Entrepreneur Perspective on CSR

Abstract

Muslim community desire to work and strive in accordance with Islamic values are increasing, including their CSR practices. However, the concept of Islamic CSR has not been formally and systematically arranged. This study examines Muslim entrepreneurs' attitude towards CSR by using qualitative methods in order to gain a better understanding regarding the issue of CSR in Islam. Samples consisted of three participants of Muslim entrepreneurs who have done CSR in their business. Data collecting techniques in this study were using in-depth interview techniques. Thematic analysis method was employed to look for pattern and themes within the data. The result of the study found that Muslim entrepreneur perceptions of CSR are ethic and philanthropic responsibility. The benefit perceived is a better image for their company. Zakat is used as their guide to implement CSR program. Longevity and correlativity of the program is seen as an effectivity in CSR program.