“…The approach has not been tested in other companies, which limits the generalization of the design across various application domains (van Aken et al, ). In framing the problem, we do identify commonalities with other OEMs and find in the literature common after‐sales conditions and requirements across industries, providing initial evidence that the results may be transferable (Bundschuh & Dezvane, ; Cohen & Lee, ; Hu, Boylan, Chen, & Labib, ; Huiskonen, ; Kennedy, Patterson, & Fredendall, ; Wagner et al, ; Wagner & Lindemann, ). Nevertheless, we leave it to future research to investigate the assessment of switchover share in other empirical settings.…”