A study of mobile user engagement (MoEN): Engagement motivations, perceived value, satisfaction, and continued engagement intention

Kim, Young Hoon; Kim, Dan J.; Wachter, Kathy

doi:10.1016/j.dss.2013.07.002

Cited by 587 publications

(498 citation statements)

References 58 publications

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“…In turn, engagement is a driver for enjoyment and consumer satisfaction. Prior studies have empirically highlighted engagement as an antecedent of user satisfaction (Hu and Hui, 2012;Kim et al, 2013). The effectiveness of virtual environments is associated with enjoyment and entertainment, which are in turn positively correlated with user satisfaction (Pantano and Servidio, 2012;Kim and Forsythe, 2007).…”

mentioning

confidence: 99%

To immerse or not? Experimenting with two virtual retail environments

Papagiannidis

Pantano

See-To

et al. 2017

ITP

122

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If you would like to write for this, or any other Emerald publication, then please use our Emerald for Authors service information about how to choose which publication to write for and submission guidelines are available for all. Please visit www.emeraldinsight.com/authors for more information. About Emerald www.emeraldinsight.comEmerald is a global publisher linking research and practice to the benefit of society. The company manages a portfolio of more than 290 journals and over 2,350 books and book series volumes, as well as providing an extensive range of online products and additional customer resources and services.Emerald is both COUNTER 4 and TRANSFER compliant. The organization is a partner of the Committee on Publication Ethics (COPE) and also works with Portico and the LOCKSS initiative for digital archive preservation.*Related content and download information correct at time of download. Charles DennisThe Business School, Middlesex University, London, UK, and Michael BourlakisCranfield School of Management, Cranfield University, Cranfield, UK Abstract Purpose -The purpose of this paper is to examine the determinants of users' simulated experience in a virtual store and to show the subsequent impact of that experience on engagement. The outcome of that engagement is examined in relation to enjoyment, satisfaction and purchase intentions. Design/methodology/approach -The method comprised an experiment comparing users' perceptions of a standard 2D online clothing store with an enhanced, immersive one that aimed to provide shopping value approaching that of a traditional store by using a 3D experience where participants wore special glasses and a data glove. Findings -Results demonstrate the major role of telepresence components in simulated experience and the critical role of that experience, along with hedonic and utilitarian values, in engagement. Purchase intention is influenced by satisfaction, which is in turn influenced by enjoyment and engagement. Engagement in turn is influenced by utilitarian and hedonic value and the experience of product simulation or telepresence, which is composed of control, colour and graphics vividness, and 3D authenticity. In the immersive, 3D environment, experience is more associated with engagement and enjoyment, leading to greater purchase intention. The immersive, 3D environment, thus, has the potential to rival traditional shopping in terms of experience, resulting in higher sales for retailers and satisfaction for consumers. Originality/value -This work has evaluated a robust model of purchase intention and demonstrated it to hold not only in a 3D environment on a conventional computer platform, but also in an immersive one, where participants wear special glasses and a data glove. Keywords Simulation, Online shopping, E-commerce (B2B/B2C/B2G/G2C), Virtual world The current issue and full text archive of this journal is available on Emerald Insight at: www.emeraldinsight.com/0959-3845.htm 1. Introduction Traditional store retailers have long used retail "atmos...

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mentioning

confidence: 99%

To immerse or not? Experimenting with two virtual retail environments

Papagiannidis

Pantano

See-To

et al. 2017

ITP

122

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“…Furthermore, for measuring attitude towards adoption, items from El-Gayar et al (2011), O'Regan andChang (2015), and H.-N. Sung et al (2015). Additionally, items from EscobarRodríguez, Carvajal-Trujillo, and Monge-Lozano (2014) and Kim et al (2013) are used to measure motivation. Finally, items from Hassan, Kouser, Abbas, and Azeem (2014) and O'Regan and Chang (2015) are adapted to measure adoption intention.…”

Section: Methodsmentioning

confidence: 99%

“…The idea of using hedonic motivation in predicting behavioural intention was followed by Kim, Kim, and Wachter (2013). They even added another two forms of motivations: utilitarian and social motivations.…”

Section: H4 -Attitude Toward Use Will Significantly Affect Use Intentmentioning

confidence: 99%

The Use of a Projective Technique to Investigate the Intention of Kindergarten Students in Using a Tablet Pc

Suhud

Hartati

Pramesti

2017

jiv

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This study aims to measure the impact of social influence on performance expectation, motivation, and attitude, and its implication on intention of kindergarten students to adopt a Tablet PC. In this study, a projective technique was employed. The projective technique is a method used by participants to measure third persons' behavior. Data was collected in March-April 2016 in Jakarta, involving 210 kindergarten students' parents. Data was analyzed using an exploratory and structural equation model. Based on the calculation, the Tablet PC adoption intention is affected by performance expectation while performance expectation is affected by social influence. Furthermore, adoption intention is also affected by attitude towards adoption. Recommendations for educators, practitioners, and future study are discussed.

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“…Although a significant body of research has demonstrated the positive effects of challenging tasks or activities on intrinsic motivation, limited research has examined the subjective experience of an individual's perceptions of how challenged he or she is whilst engaged with mobile technology (Cox, Cairns, Shah, & Carroll, 2012;Kim, Kim, & Wachter, 2013). Research has shown perceived challenge to be a critical factor in supporting intrinsic motivation (Abuhamdeh & Csikszentmihalyi, 2012a;Abuhamdeh, Csikszentmihalyi, & Jalal, 2015).…”

Section: Perceived Challengementioning

confidence: 99%

A Proposed Framework to Understand the Intrinsic Motivation Factors on University Students’ Behavioral Intention to Use a Mobile Application for Learning

Shroff

Keyes

2017

JITE:Research

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Aim/Purpose: By integrating a motivational perspective into the Technology Acceptance Model, the goal of this study is to empirically test the causal relationship of intrinsic motivational factors on students’ behavioral intention to use (BIU) a mobile application for learning. Background: Although the Technology Acceptance Model is a significant model, it largely remains incomplete as it does not take into consideration the motivation factors and/or outside influences in the adoption of new technology. Methodology: A Mobile Application Motivation Instrument (MAMI) was developed from a comprehensive review of literature on intrinsic motivation and verified using a formalized card sorting procedure. Four intrinsic motivation scales were developed: perceived competence (COM), perceived challenge (CHA), perceived choice (CHO), and perceived interest (INT). Consequently, a scale to assess students’ behavioral intention (BIU) to use mobile applications was developed using existing scales from prior TAM instruments. Contribution: Incorporating the motivational factors into TAM may provide better explanation and prediction of student acceptance and usage of mobile applications. A potential contribution of this study is the development of a reliable and valid instrument that could be further used by a growing community of researchers, instructional designers, and instructors. Findings: Data were collected from 193 participants to test the causal relationship of perceived competence (COM), perceived challenge (CHA), perceived choice (CHO), and perceived interest (INT) on students’ behavioral intention to use (BIU) a mobile application, using a structural equation modeling approach. The structural path model indicated that perceived competence (COM), perceived challenge (CHA), perceived choice (CHO), and perceived interest (INT) had a significant influence on students’ behavioral intention to use (BIU) a mobile application for learning. Implications of this study are important for researchers and educational practitioners. Future Research: One environmental dimension, understudied but with likely implications for intrinsic motivation, is the social environment.

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A study of mobile user engagement (MoEN): Engagement motivations, perceived value, satisfaction, and continued engagement intention

Cited by 587 publications

References 58 publications

To immerse or not? Experimenting with two virtual retail environments

To immerse or not? Experimenting with two virtual retail environments

The Use of a Projective Technique to Investigate the Intention of Kindergarten Students in Using a Tablet Pc

A Proposed Framework to Understand the Intrinsic Motivation Factors on University Students’ Behavioral Intention to Use a Mobile Application for Learning

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