A Study on the Factors Considered by Buyers While Purchasing Eco-Friendly Homes

Abstract

Home buying is a very thought-intensive process that entails several factors like budget, locality, amenities, commutation & communication facilities etc. Lately, along with these factors, there has been a sought after “Environmental Friendliness & Sustainability of Homes”. People have started looking for properties that are built with a eco-friendly approach, such that it gave rise to a new niche of homes in the arena of homebuying called “Eco-Friendly Houses”. An Eco-Friendly House, or an Eco-House as it is called, is basically a low-impact & environment friendly construction built with the intent of lessening pollution, reducing the carbon footprint, & thus global warming contribution, of the property, & having a sustainable endurance. To study the factors that influence purchase of Eco-Houses, 478 eco-home buyers were interviewed, out of which the researcher with 430 respondents, conducted an empirical study using percentage analysis as a statistical tool and concluded that there are various factors affecting the selection criteria out of which the most effective ones are features of eco-homes like solar energy plants & wind turbines, rainwater harvesting, planting trees & saplings all across the premises of then property.