The replacement of specialized, highly sophisticated human work with systems using artificial intelligence is one of the features of the 4th Industrial Revolution known as Industry 4.0. The upcoming innovations and transformations of production processes, the digitized of information and the automation will bring about changes at the social level. These are mainly changes in the company’s behavior. There is a significant risk for specific groups of people, especially those that can be replaced by new information technologies. In the context of the current sixth wave of globalization, new forms of migration of people and capital can be expected related to transnational nature of productive activities, the global form of communications and information. In the context of socio-economic structures, an individual is confronted with a set of factors. The aim of an individual’s behavior is usually to change his localization with respect to the values of the preferred socioeconomic variables, such as availability of work, safety, air quality, etc. On the other hand, the position of an individual will influence the values of socio-economic variables. Behavior can be simulated using multiagent systems. The paper informs about the first phase of the research. Local maxima of factor values were identified.