Since the introduction of PCs, a keyboard, one of the most common input devices, has been studied primarily in terms of usability. Nowadays, the elements that can stimulate human affection are getting more attention. Therefore, this study explored the affection and design elements affecting user satisfaction of the keyboard. We selected 12 pairs of affective vocabularies related to the tactile feedback among the various affective attributes. Also, six common design elements of the keyboard were extracted. We then quantified the relationship between affection and user satisfaction using regression analysis and explored the relationship between design and affective attributes through correlation coefficients. Finally, we derived major design elements that affect user satisfaction through Quality Function Development (QFD) method. As a result, we were able to bring coolness, refreshing, familiarity, comfort, and firmness as the main affection. In addition, the pressure point force, reset point, actuation force, and key trigger travel were derived as the main design elements. †