The aim of this study is to examine the publication profile of the journal through content analysis according to various parameters of the articles published in the journal of Research in Educational Administration & Leadership (REAL). The research is a qualitative research conducted as a case study. The articles published in the journal up to April 2021, which started publication in 2016, form the sample of the research. The data obtained by examining 90 articles in the sample in terms of year of publication, subject, research approach, sample, method, model/design, data collection methods, data analysis methods, number of authors, the institutions of the authors, the countries of the authors, the titles of the authors, the number of articles by the authors in the journal, the number of citations, self-citations of the authors, self-citations of the journal, number of citations, average evaluation time of the journal parameters were analyzed using content analysis. With the detailed findings obtained as a result of the research, the determination of the current publication characteristics, the journal identity, trends, development level and a section of the educational administration discipline specific to the journal at a micro level In this study, the identity of the field of educational administration at the macro level was tried to be determined. Suggestions were made to take strategic decisions for the next issues regarding the development process of the journal.