Acquiring Subject Participation for Information Security Survey Research: A Content and Correspondence Analysis Approach

Abstract

Twenty-four business executives and 22 security executives had previously participated in a study about information security investment. The current study asked participants to comment on their reasons for participating in that research. A total of 1003 reasons were submitted which were used to perform a content analysis of information security survey research (ISSR) participation factors. Security and business executives' reasons for participating differed. Reasons also differed by industry. The findings will help researchers to properly communicate the benefits of their studies and thus increase participation rates for ISSR. Greater participation will perhaps contribute to efforts to improve information security. KEYWORDSInformation security survey research; information security executive; business executive; content and correspondence analysis