2018
DOI: 10.14569/ijacsa.2018.090652
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Airline Sentiment Visualization, Consumer Loyalty Measurement and Prediction using Twitter Data

Abstract: Social media today is an integral part of people's daily routines and the livelihood of some. As a result, it is abundant in user opinions. The analysis of brand specific opinions can inform companies on the level of satisfaction within consumers. This research focus is on analysis of tweets related to airlines based in four regions: Europe, India, Australia and America for consumer loyalty prediction. Sentiment Analysis is carried out using TextBlob analyzer. The tweets are used to calculate and graphically r… Show more

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Cited by 14 publications
(12 citation statements)
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References 26 publications
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“…After a disaster occurs, people have a wide range of discussions about the disaster situation. These discussions can be used for disaster monitoring and disaster assessment [19,39].…”
Section: Discussionmentioning
confidence: 99%
See 1 more Smart Citation
“…After a disaster occurs, people have a wide range of discussions about the disaster situation. These discussions can be used for disaster monitoring and disaster assessment [19,39].…”
Section: Discussionmentioning
confidence: 99%
“…We use TextBlob [38] to calculate the sentiment value of a tweet. TextBlob is used in many sentiment analysis studies [39][40][41]. It is a Python library for processing textual data and provides an API for performing common natural language processing tasks such as part-of-speech tagging, sentiment analysis, classification, and more.…”
Section: Tweet Sentiment Analysismentioning
confidence: 99%
“…Recent examples include the WannaCry and NotPetya ransomware attacks, as well as flaws in [47] Medtronic implantable cardiac device programmers, which have harmed health-care delivery capabilities. It is apparent that cybercrime is here to stay due to its profitable nature [48] and low risk level (since cyber thieves can launch assaults from anywhere on the planet). The author of paper [49] feels that social media is now an important component of people's everyday lives and the livelihood of some.…”
Section: Related Workmentioning
confidence: 99%
“…In paper [1], the author believes that social media today is an integral part of people's daily routines and the livelihood of some. He gives a method to measure consumer loyalty using the data gathered from Twitter.…”
Section: Literature Surveymentioning
confidence: 99%