Análisis del estudio de las relaciones causales en el marketing

Beltrán, Lizbeth Salgado; Blanco, Joel Enrique Espejel

doi:10.15446/innovar.v26n62.59390

Cited by 11 publications

(4 citation statements)

References 35 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…Modeling via structural equations Partial Least Squares-Structural Equation Models (PLS-SEM) was used (Hair et al, 2017). Today the use of this methodology has increased (Hair et al, 2017;Salgado Beltran and Espejel Blanco, 2016). Among its benefits, it allows working with small samples, between 30 and 100 cases as a minimum range (Salgado Beltran and Espejel Blanco, 2016).…”

Section: Resultsmentioning

confidence: 99%

See 1 more Smart Citation

Work–life balance and work values as antecedents of job embeddedness: the case of Generation Y

Fuchs

Morales

Timaná

2022

ARLA

View full text Add to dashboard Cite

PurposeThe objective of this research is to study work–life balance and intrinsic and extrinsic work values as antecedents of job embeddedness. Likewise, the conservation of resources (COR) theory is used as a framework of the study and the research contributes to expanding its field of action.Design/methodology/approachA quantitative study was designed, following the guidelines of the hypothetical-deductive method. The model is validated in a sample of 211 members of Generation Y with work experience. Data were analyzed using Partial Least Squares-Structural Equation Models (PLS-SEM).FindingsResearch has shown that work–life balance is an antecedent of job embeddedness for each dimension (links, fit and sacrifice). Regarding work values, the research results allow us to appreciate that for Generation Y; it is the intrinsic work values that are significant.Originality/valueJob embeddedness has been studied under the framework of the COR theory. The study contributes to expanding the field of action of this theory in terms of voluntary turnover and the tangible or intangible resources that influence it. The literature presents differing opinions about what members of Generation Y value in the workplace and results show that work–life balance and intrinsic work values are appreciated by them. The sample is made up of people with working experience while research on Generation Y often uses students. Companies will be able to offer more precise benefits to retain Generation Y based on this research.

show abstract

Section: Resultsmentioning

confidence: 99%

“…Today the use of this methodology has increased (Hair et al, 2017;Salgado Beltran and Espejel Blanco, 2016). Among its benefits, it allows working with small samples, between 30 and 100 cases as a minimum range (Salgado Beltran and Espejel Blanco, 2016). Initially, the discriminant validity and the convergent validity were verified.…”

Section: Resultsmentioning

confidence: 99%

Work–life balance and work values as antecedents of job embeddedness: the case of Generation Y

Fuchs

Morales

Timaná

2022

ARLA

View full text Add to dashboard Cite

show abstract

“…El diseño corresponde a un estudio descriptivo correlacional con técnica transversal de recolección de información mediante encuesta (Hernández, Fernández y Baptista 2014), seguida por un diseño explicativo para determinar relaciones causales entre variables latentes, comprobando una serie de asociaciones y posteriormente comprobar las hipótesis tentativas validadas a través de la técnica estadística (structural equation model-SEM) o modelos de ecuaciones estructurales (Salgado y Espejel 2016). A continuación, se precisan los elementos metodológicos.…”

Section: Metodologíaunclassified

Efecto del valor percibido funcional sobre la intención de compra en el comercio minorista

Martinez Riaño,

Ortegón Cortázar

2024

Estudios de la Gestión

View full text Add to dashboard Cite

En el ámbito del comercio minorista, el análisis del valor percibido en el proceso de compra ha sido objeto de especial interés por enfocarse en la percepción de beneficios que van más allá del producto en sí. Ante tal interés, se realizó una exhaustiva revisión bibliográfica sobre su concepto y componentes aplicado a establecimientos minoristas. La metodología es cuantitativa y transversal, con un análisis descriptivo y explicativo a través de modelos de ecuaciones estructurales para analizar el efecto de las dimensiones del valor percibido en la variable dependiente de la intención de compra. Se aplicaron encuestas a 390 a clientes habituales de comercios minoristas en Bogotá. Los resultados revelaron que el valor funcional tiene un efecto positivo en la intención de compra; y existe una relación entre el valor funcional y el valor simbólico de la compra. Se discuten las implicaciones de la gestión en el ámbito del marketing, centrándose en el valor funcional de la compra. Se sugieren acciones relacionadas con la calidad, la comunicación, la capacitación de los empleados y el servicio al cliente. Estos hallazgos contribuyen a la literatura sobre el comportamiento del consumidor en el contexto del consumo, al comparar el valor funcional y el valor simbólico.

show abstract

“…4.1.2 Reliability of indicators. To assess reflective models, it's essential to address the reliability and validity of latent variables through content validation and apparent validity (expert depuration) (Salgado and Espejel, 2016). This entails analyzing various aspects of reliability and validity.…”

Section: Assessment Of the Measurement Modelmentioning

confidence: 99%

An organizational sustainability framework for Latin American Catholic schools in the La Salle network. A cross-national study using structural equations modeling

Gutierrez-Rivera,

Escobar-Sierra,

Polanco

et al. 2024

IJEM

View full text Add to dashboard Cite

PurposeThis study aims to address the challenge of sustainability in Catholic schools quantitatively, even more so knowing that there are few systematized and quantitatively elaborated approaches that help to determine their sustainability dimensions. Therefore, this study aims to estimate the structural relationships of organizational sustainability in primary and secondary religious schools in Latin America based on the substantive functions of the school, such as care, upbringing and education from an organizational approach.Design/methodology/approachDeductive reasoning was used. In the preliminary phase, data were extracted from 420 educational leaders of primary and secondary schools in Latin America from the Lasallian Network, leading a school population of 200,500 students and impacting 166 schools; these previous results were again contrasted with the forthcoming literature with research from the Ramon Llull University, Barcelona, Spain, to achieve the sustainability framework, which has an endogenous variable called the school organizational sustainability framework.FindingsThe results reveal four dimensions of the first-order structural model: management, association, communication, well-being and curriculum, And eight second-order dimensions: governance, communication, resources, secular association, secular partnership, health, social commitment, and campus operation. The investigation results show that secular association and well-being are two dimensions that are constituted as the main elements of a sustainability framework for this type of organization.Research limitations/implicationsThe Catholic school has specific dimensions that need to be cared for with special attention, such as association, which comes from the laity and comes from the experience of the religious. In addition to this vital dimension, well-being, constituted as care for the people of the community, as care for all, is connatural to the religious school. Still, it is constituted by an edge that completes it, and that is the concern for the well-being of those outside regarding social justice. A limitation in the pretension of totality is that the study is conducted in a small portion of Catholic schools in Latin America.Practical implicationsA practical impact in the schools investigated is to present this sustainability framework as a reference to incorporate these dimensions as a strategy to bet on sustainability. Although the realities and contexts of the Latin American school are very different, some factors can impact low-income schools and schools with more significant financial resources if they are strengthened and worked on with dedication. In addition, this framework can lead to roads and the construction of indicators within the school, which can measure the sustainable commitment of the whole school. Finally, a clear finding of the framework is the need for good governance processes related to leadership and leaders' commitment to school-wide sustainability.Social implicationsThe present study impacts the depth that the proposal of the global educational pact can reach in the reality of Catholic schools in Latin America. The seriousness with which its leaders take the issue of sustainability from this perspective can contribute to the sustainability of life itself.Originality/valueThe originality of this research is that it constitutes the first Sustainability framework in Latin America in Catholic schools from an organizational approach.

show abstract

Análisis del estudio de las relaciones causales en el marketing

Cited by 11 publications

References 35 publications

Work–life balance and work values as antecedents of job embeddedness: the case of Generation Y

Work–life balance and work values as antecedents of job embeddedness: the case of Generation Y

Efecto del valor percibido funcional sobre la intención de compra en el comercio minorista

An organizational sustainability framework for Latin American Catholic schools in the La Salle network. A cross-national study using structural equations modeling

Contact Info

Product

Resources

About