Behavioral Intention to Use IoT Health Device: The Role of Perceived Usefulness, Facilitated Appropriation, Big Five Personality Traits, and Cultural Value Orientations

Abstract

As one of the biggest technology breakthrough, Internet of Things (IoT) has been gaining much attention in every industry it’s involved in. Especially in the healthcare sector, IoT health devices have been proved to have a great impact on individual’s health regulation. Through many beneficial features from tracking sleep patterns to tracking chemicals in the blood, individuals will gain a better understanding of their body and how to keep it healthy. However, great benefit is one thing, and it does not immediately equal users’ acceptance. In this study, we seek to find elements that we propose to have an impact in predicting user’s intention of using IoT health device and integrate them into a model. We will analyze user’s technology acceptance from the perspective of Technology Acceptance Model, using Perceived Usefulness as the main predictor for Behavioral Intention. We also integrate Personality Traits and Facilitated Appropriation as factors to determine Perceived Usefulness, and finally using Hofstede’s Cultural Value, we seek to determine the antecedent of Facilitated Appropriation. The research design was correlational predictive, with path analysis technique. Participants of this study were 186 college students from IT campus (75 males, 111 females; mean of age = 20.86 years of old, standard deviation of age = 2.01 years) across Greater Jakarta. The results showed that Perceived Usefulness can predict intention to use the device. However, Personality Traits were found to be irrelevant in predicting perceived usefulness. Only Facilitated Appropriation could predict perceived usefulness. Among cultural values proposed, only the Long-term Orientation can predict user’s tendency to engage in Facilitated Appropriation. Also, we did not find any correlation between age and all technology acceptance factors (Behavioral Intention, Perceived Usefulness, and Facilitated Appropriation).

Technopsychology of IoT Optimization in the Business World

“…He or she will be likely to focus on what will go wrong and experience technology anxiety. In one study that involves same variables but in the context of students, we hypothesized that personality traits (the Big Five) are indirect predictors of behavioral intention to use IoT health device through perceived usefulness (Prayoga & Abraham, 2016). However, the result showed otherwise.…”

“…This model is integral in our discussion of technology acceptance. This model have been doing great in predicting and explaining technology acceptance in a wide range of area not only in IoT, but from Cloud Computing (Eltayeb & Dawson, 2016), to mobile technology (Kim, Gajos, Muller, & Grosz, 2016) and e-learning platform (Al-Azawei, Parslow, & Lundqvist, 2016), and even health trackers (Prayoga & Abraham, 2016). In this chapter, we are going to talk about what the model has to offer, and all possible frequently used factors to compliment TAM for a better understanding of IoT Acceptance.…”

“…Thus, there must be the intention that precedes it. In the realm of TAM, Intention or Behavioral Intention (BI), is the main indicator of acceptance-higher the BI, the higher the likeliness to accept the technology (Prayoga & Abraham, 2016). It can be defined as a measure of users' responsiveness for liking/disliking to use a particular system in the future which is often validated by the actual use (Qaji et al, 2015).…”

“…Prayoga and Abraham (2016) discussed the term Facilitated Appropriation in their study about IoT Acceptance. The term "Facilitated Appropriation" is used to describe the appropriation process that is influenced by facilitating factors such as information available, guidelines, and other examples derived from another form of appropriation, that results in much more variety, versatility, and creativity in meeting user's end goal (Prayoga & Abraham, 2016). A user who is facilitated to appropriate better will expect and find a better use of the technology.…”

“…A user who is facilitated to appropriate better will expect and find a better use of the technology. Thus, will find the technology even more useful, increasing his or her belief of Perceived Usefulness (Prayoga & Abraham, 2016) and Enjoyment that will drive his or her intention to accept the technology further. How someone appropriates may depend on the flexibility of the IoT object.…”