Business Model Canvas

Diaudin, Muhammad; Nasikh, .

doi:10.36276/mws.v20i1.326

Cited by 3 publications

(2 citation statements)

References 9 publications

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“…There are agrotourism in Karangsari, Blitar City and Watesari Village, there are additional strategies to increase and produce human resource capacity by assisting the community to improve the processing of star fruit into various kinds of processed food and beverages [7]. Furthermore, to improve human resources, the Blitar City Tourism Office organizes regular training that can be followed by the manager of Karangsari Star fruit Agrotourism [8]. In addition, agro-tourism tourism activities can also be packaged to expand knowledge such as picking their own fruit, visitors can try to follow the process of processing food and drinking.…”

Section: Resultsmentioning

confidence: 99%

Post-Covid-19 Tourism Recovery and Innovation Methods: Practical Evidence from Indonesia

Rahmah,

Muliawanti

2023

Advances in Social Science, Education and Humanities Research

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in the tourism sector has caused tourist visits to drop drastically, closing hotels, restaurants, and other tourism businesses. This has an impact on the economy of tourism activists because many tourism industries must be closed temporarily to permanently. In order to support government programs in restoring tourism conditions, various strategies have been implemented in Indonesia. This study aims to examine the development and recovery strategies for post-covid-19 tourism in Indonesia. The method used is a literature study using a number of scientific papers that have been published from 2020 to 2022. Data collection uses Google Scholar with the keywords "tourism recovery strategy" "covid-19" and "Indonesia". The results of this study reveal that the tourism recovery strategy in Indonesia has various characteristics according to its type. The main strategy undertaken is to improve and add health protocol facilities according to CHSE standards. For popular tourist areas use a massive promotional strategy on social media. In tourist villages and developing tourism there are additional strategies for increasing human resource capacity. In this type of religious tourism, there is an additional role for the government in supporting the development of halal tourism and sharia tourism such as providing halal certificates. In general, to strengthen the government's tourism recovery strategy, the government is massively developing virtual tours for cultural tourism.

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Section: Resultsmentioning

confidence: 99%

Post-Covid-19 Tourism Recovery and Innovation Methods: Practical Evidence from Indonesia

Rahmah,

Muliawanti

2023

Advances in Social Science, Education and Humanities Research

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“…Kegiatan promosi dan pemasaran yang kurang optimal tentu akan mempengaruhi jumlah pengunjung di Agrowisata. Perencanaan strategi pemasaran yang tepat sangat penting dalam proses pengembangan sebuah unit usaha karena dengan strategi pemasaran yang tepat akan berdampak pada proses perkembangan usaha tersebut (Diaudin, 2022;Kistari & Marlena, 2022;Masduki et al, 2022). Apalagi agrowisata petik belimbing Karangsari tidak selalu dibuka setiap hari.…”

Section: Pembangunanunclassified

Pemberdayaan Kelompok Masyarakat Suryasari dalam meningkatkan pelayanan dan pemasaran Agrowisata Petik Belimbing melalui Model Eduwisata STAR (Sharing, Trying, and Adventuring) berbasis produk Nata de Averrhoa carambola

2022

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Karangsari has a starfruit picking agrotourism which is managed by the Suryasari community service. The Agrotourism of starfruit provided visitors a very simple and less varied service. The most common package taken by visitors is the starfruit picking package. Meanwhile, the implementation of the education package is still not optimal because the education provided is only a brief explanation about the cultivation of star fruit that is given while walking around the garden while picking the starfruit. Priority partners problems arises are less than optimal services in Agrotourism, especially in education packages, lack of partner skills in processing star fruit, especially star fruit that is overripe or slightly defective (damaged), and not yet optimal digital marketing so that the number of visitors is still limited from the area. local. The purpose of this activity is to empower the Suryasari community service in improving agro-tourism services and marketing through the product-based STAR edutourism model to improve tourism services in Karangsari Belimbing Picking Agrotourism. The methods applied in this activity include: (a) socialization and discussion about the product-based STAR edutourism model, (b) training on how to become an edutourism guide indoors and outdoors, (c) training on making nata de Averhoa carambola, (d) training in technical- digital marketing techniques, and (e) assisting partners in implementing product-based STAR edutourism packages to digital marketing. The results of this service could increase the partner's quality to become indoor and outdoor edutourism guides, increase the partner's ability to process starfruit into nata, and increase the partner's ability in digital marketing as shown by the results of partner responses to training activities that are quite good with 95% reaction level indicators, learning level 87%, behavior level 83%, and result level 80%. PkM activities also increase digital marketing activities by partners with the Karangsari Picking starfruit Agrotourism website. This activity has a positive impact on the Suryasari community service so that it is more qualified and able to provide maximum service for visitors to Karangsari starfruit picking agrotourism, Blitar, East Java.

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Harvesting Success: Strategy Development for Kampoeng Anggrek Agro-Tourism

Tsalits,

Magfiroh

2023

jbmp

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The research focuses on Kampoeng Anggrek Agritourism, a growing attraction in Kediri City that is seeing an increase in everyday visits, especially on weekends and holidays. The COVID-19 epidemic prompted a brief shutdown, which resulted in shifts in facility maintenance and employee attention, resulting in some deterioration. This study aims to evaluate Kampoeng Anggrek's present Business Model Canvas (BMC) and make recommendations for future improvements. Probability sample was used with the business model canvas approach, with ten participants from the internal and forty from the external aspects of Agrotourism Kampoeng Anggrek chosen using simple random sample. The research resulted in a comprehensive BMC framework, which provided proprietors with a clear picture of the company as well as the capacity to fine-tune each BMC aspect for operational optimization in agritourism operations. This study provides critical insights for stakeholders navigating the changing landscape of agrotourism firms in the face of dynamic external influences such as the COVID-19 pandemic

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Business Model Canvas

Cited by 3 publications

References 9 publications

Post-Covid-19 Tourism Recovery and Innovation Methods: Practical Evidence from Indonesia

Post-Covid-19 Tourism Recovery and Innovation Methods: Practical Evidence from Indonesia

Pemberdayaan Kelompok Masyarakat Suryasari dalam meningkatkan pelayanan dan pemasaran Agrowisata Petik Belimbing melalui Model Eduwisata STAR (Sharing, Trying, and Adventuring) berbasis produk Nata de Averrhoa carambola

Harvesting Success: Strategy Development for Kampoeng Anggrek Agro-Tourism

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