2024
DOI: 10.22610/imbr.v15i4(i).3565
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Challenges and Opportunities in the Halal Pharmaceutical Industry in Malaysia

Nasihah Naimat,
Mimi Sofiah Ahmad Mustafa,
Nasreen Miza Hilmy Nasrijal
et al.

Abstract: Following the global significance of halal pharmaceutical products, Malaysia has positioned itself as a key manufacturer to increase industrial demand. This study examines Malaysia's halal pharmaceutical industry by internalizing consumer preferences for halal pharmaceuticals and the associated complexities. The data derived from literature reviews were subjected to documentation analysis. Consumer preference was substantially influenced by religious beliefs, product quality, and health concerns. Halal certifi… Show more

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