2022
DOI: 10.3389/fpsyg.2022.768823
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Climate Donations Inspired by Evidence-Based Fundraising

Abstract: Everyone has an opportunity to contribute to climate solutions. To help people engage with this opportunity, it is critical to understand how climate organizations and fundraisers can best communicate with people and win their financial support. In particular, fundraisers often rely on practical skills and anecdotal beliefs at the expense of scientific knowledge. Fundraisers could be motivated to achieve a substantial boost in funding for climate solutions, if there is evidence of the financial gains that scie… Show more

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Cited by 2 publications
(1 citation statement)
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“…While some scholars have linked EA to utilitarianism, others have contested this, arguing instead that EA is focussed on connecting moral decision making with scientific evidence ( Kumar, 2020 ). In academics, EA has been used to analyse animal welfare, organ donation, clinical practice, and climate change, among others ( Tonkens, 2018 ; Garrett et al, 2020 ; Freeling et al, 2022 ). EA also provides career advice to its adherents, asking them to choose careers that can bring about the most good in the world.…”
Section: Theoretical Backgroundmentioning
confidence: 99%
“…While some scholars have linked EA to utilitarianism, others have contested this, arguing instead that EA is focussed on connecting moral decision making with scientific evidence ( Kumar, 2020 ). In academics, EA has been used to analyse animal welfare, organ donation, clinical practice, and climate change, among others ( Tonkens, 2018 ; Garrett et al, 2020 ; Freeling et al, 2022 ). EA also provides career advice to its adherents, asking them to choose careers that can bring about the most good in the world.…”
Section: Theoretical Backgroundmentioning
confidence: 99%