2024
DOI: 10.1108/he-09-2022-0077
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Co-creation solutions and the three Co’s framework for applying Co-creation

Gemma Pearce,
Paul Magee

Abstract: PurposeA sense of collective free-thinking with tangible goals makes co-creation an enlightening experience. Yet despite the freedom and organic flow of the methodology, there remain barriers to deploying co-creation in the real-world context. The aim was to understand the barriers and solutions to co-creation, reflect on applying co-creation in practice and co-create an applicable framework for co-creation.Design/methodology/approachThese reflections and conceptual developments were completed using a Particip… Show more

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