Extraction of high-resolution skin-friction fields from surface flow visualization images as an inverse problem is discussed from a unified perspective. The surface flow visualizations used in this study are luminescent oil-film visualization and heat-transfer and mass-transfer visualizations with temperature- and pressure-sensitive paints (TSPs and PSPs). The theoretical foundations of these global methods are the thin-oil-film equation and the limiting forms of the energy- and mass-transport equations at a wall, which are projected onto the image plane to provide the relationships between a skin-friction field and the relevant quantities measured by using an imaging system. Since these equations can be re-cast in the same mathematical form as the optical flow equation, they can be solved by using the variational method in the image plane to extract relative or normalized skin-friction fields from images. Furthermore, in terms of instrumentation, essentially the same imaging system for measurements of luminescence can be used in these surface flow visualizations. Examples are given to demonstrate the applications of these methods in global skin-friction diagnostics of complex flows.