Conceptualising the relationship between green dynamic capability and SME sustainability performance: the role of green innovation, organisational creativity and agility

Abstract

Purpose The purpose of this paper is to propose a conceptual framework that establishes the linkages among green dynamic capability (GDC), green innovation (GI), organisational creativity (OC) and organisational agility (OA), which influence small and medium enterprises (SMEs) sustainability performance (SP) in trade and service sectors in Thailand. Design/methodology/approach This paper conducts a search of existing literature regarding SMEs SP. A conceptual framework is provided that can be used by SMEs to enhance their SP driving sustainable business growth. Findings A framework for SMEs sustainability is proposed, which demonstrates the connection between GDC and SME SP, with GI and OC as mediators and OA as a moderator. Research limitations/implications This paper is limited in terms of the scope of SME sustainability in the context of the trade and service sector. Future empirical study should be conducted to validate the proposed framework and hypotheses in this study. Practical implications This study forms the basis for the enhancement of SMEs SP in relation to boosting their GDC, GI, creativity and agility. Originality/value This paper presents a comprehensive framework that leads to the conceptualisation of SME SP. It will help practitioners and academics to better understand the causes of SMEs SP.

EXAMINING THE ROLE OF BUSINESS ANALYTICS CAPABILITY IN FIRMS' AGILITY & PERFORMANCE: EVIDENCE FROM MANUFACTURING SECTOR

“…Additionally, innovation has been linked to increased efficiency in operations and healthier overall outcomes for organization (Tripathi & Kalia, 2022). Hence, prior studies validate hypothesis three by demonstrating the positive relationship linking innovative capability to organizational agility and success (Kiranantawat & Ahmad, 2023). In this connection, the organizations that cherish creativity in all its forms set themselves up to navigate the challenges with visionary solutions, constantly evolving to stay ahead towards the competition (Ganguly et al, 2022).…”

Green Dynamic Capabilities and Green Creativity in Hospitality and Tourism Industry: The Moderating Role of Green Transformational Leadership

“…For example, Joshi and Dhar (2020) and Ma et al (2022) emphasized the significant influence of GDCs on GC. Kiranantawat and Ahmad (2023) concluded a positive correlation between GDCs and employee's GC. This implies that fostering GDCs encourages employees to think green and develop innovative solutions.…”

“…RBV emphasizes the crucial role of an organization's internal valuable, rare, and inimitable resources and capabilities in achieving sustainable competitive advantage (Khan et al, 2019). In the context of GC, the RBV highlights the importance of GDCs, this goes beyond simply using existing resources; it involves continuous growth and renewal to https://jaauth.journals.ekb.eg / meet environmental challenges and achieve green goals (Kiranantawat & Ahmad, 2023).…”

“…Based on the results of the study, the research significantly advances our understanding of GDCs, GTL, and GC in the hospitality and tourism industry, both theoretically and practically. This research builds on the resource-based view framework, where scholars like Joshi & Dhar (2020), Kiranantawat &Ahmad (2023), andLi et al (2023) emphasize the crucial role of GDCs in unlocking GC. The study specifically investigated how these capabilities influence the green creativity of employees in the Egyptian hospitality and tourism sector.…”

“…Previous studies highlighted the relationship between green dynamic capabilities and green creativity in several contexts like electronics industry (e.g., Chen & Chang, 2013), the handicraft sector (e.g., Joshi & Dhar, 2020), manufacturing industries (e.g., Ma et al, 2022), pharmaceutical industries (e.g., Li et al, 2023), and SMEs (e.g., Kiranantawat & Ahmad, 2023). Despite the importance of creativity and dynamic capabilities for hospitality and tourism organizations, there are no studies that have addressed the relationship between green dynamic capabilities and green creativity, which indicates a gap in the literature.…”