Conceptualising the role of marketing strategies of tourism providers in inducing risk‐taking behaviour

Zaky, Ahmed; Saxena, Gunjan; Jayawardhena, Chanaka

doi:10.1002/jtr.2455

Cited by 4 publications

(2 citation statements)

References 146 publications

(106 reference statements)

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Accordingly, although supermarkets took measures to limit the number of customers inside the store at a time, they also needed to monitor the Time each customer spent. This could have reduced the potentiality for him/her to buy more than necessary or to be influenced by other “People” (the third largest cluster/force) engaging in deviant behaviour (Zaky et al , 2021). This can be done by developing a ticketing system, similar to the “Pay and Display” car parking system, in which the time a customer spends (during a crisis situation) in a store until checking-out is tracked and an additional fee is calculated at the checkout till if she/he spends more than the pre-set period of time.…”

Section: Discussionmentioning

confidence: 99%

“…account for more than 40% of the composing parts of the panic buying assemblage, we suggest that the media concentrate on depictions of solidarity, people's food donations or supermarkets' stocking efforts, instead of images of empty shelves, for example, or the overloaded carts of some shoppers; i.e. focusing on the positives rather than amplifying the negatives (see also Zaky et al, 2021, for service providers' role in inducing irrational/risky behaviours). However, when understood against the backdrop of an ontology of flux, these clusters from the assemblage angle cannot be regarded as static, but as being in a constant state of becoming.…”

Section: Conceptualising the Panic Buying Phenomenonmentioning

confidence: 95%

See 1 more Smart Citation

Conceptualising the panic buying phenomenon during COVID-19 as an affective assemblage

Zaky

Mohamed

Saxena

2022

EJM

Self Cite

View full text Add to dashboard Cite

Purpose This study aims to conceptualise the panic buying behaviour of consumers in the UK during the novel COVID-19 crisis, using the assemblage approach as it is non-deterministic and relational and affords new ways of understanding the phenomenon. Design/methodology/approach The study undertakes a digital ethnography approach and content analysis of Twitter data. A total of 6,803 valid tweets were collected over the period when panic buying was at its peak at the beginning of the first lockdown in March 2020. Findings The panic buying phase was a radical departure from the existing linguistic, discursive, symbolic and semiotic structures that define routine consumer behaviour. The authors suggest that the panic buying behaviour is best understood as a constant state of becoming, whereby stockpiling, food waste and a surge in cooking at home emerged as significant contributors to positive consumer sentiments. Research limitations/implications The authors offer unique insights into the phenomenon of panic buying by considering DeLanda’s assemblage theory. This work will inform future research associated with new social meanings of products, particularly those that may have been (re)shaped during the COVID-19 crisis. Practical implications The study offers insights for practitioners and retailers to lessen the intensity of consumers’ panic buying behaviour in anticipation of a crisis and for successful crisis management. Originality/value Panic buying took on a somewhat carnivalesque hue as consumers transitioned to what we consider to be atypical modes of purchasing that remain under-theorised in marketing. Using the conceptual lenses of assemblage, the authors map bifurcations that the panic buyers’ assemblages articulated via material and immaterial bodies.

show abstract

Section: Discussionmentioning

confidence: 99%

Section: Conceptualising the Panic Buying Phenomenonmentioning

confidence: 95%

Conceptualising the panic buying phenomenon during COVID-19 as an affective assemblage

Zaky

Mohamed

Saxena

2022

EJM

Self Cite

View full text Add to dashboard Cite

show abstract

Dark tourism, thana tourism, and ghost tourism: a bibliometric visualization review for the last 23 years (2000–2023)

Rasool,

Tariq,

Amin

et al. 2024

JHTI

View full text Add to dashboard Cite

PurposeThis study uses bibliometric visualization techniques to comprehensively review the intertwined concepts of dark tourism, thana tourism and ghost tourism from 2000 to 2023. The research seeks to clarify the ambiguity and inconsistencies arising from the interchangeable use of these terms and sets forth a roadmap for future research endeavors.Design/methodology/approachThis study meticulously extracts research keywords from 634 scholarly papers in the Scopus database. It undertakes a thorough bibliometric analysis utilizing the visualization of similarities (VOS) viewer and RStudio to map the interconnectedness of these tourism phenomena.FindingsThe study identifies and explores contemporary theories such as self-categorization theory, stimulus-organism-response theory, embodiment theory, self-determination theory, socio-cognitive theory, risk perception theory, services theory, dark tourism theory, social and cultural theory, push-pull theory, performance theory, and wound culture theory. The research reveals four primary clusters through keyword co-occurrence and bibliographic coupling analyses: dark tourism insights, dynamics of dark tourism, dark tourism review and dark tourism experiences, illustrating their interrelationships and robustness.Practical implicationsDark tourism insights can guide ethical practices, ensuring respectful site management and accurate historical representation. Integrating dark tourism into broader destination strategies can diversify offerings, attract niche markets and contribute to preserving historical memory through reflective experiences.Originality/valueThis study's outcomes significantly contribute to tourism literature by enhancing our understanding of the overlapping terminologies associated with dark, thana and ghost tourism. This improved comprehension sheds light on the importance of the research agenda surrounding the concept of dark, thana and ghost tourism.

show abstract

Examining Mobile Shopping Loyalty Drivers: The Moderated-Mediation Role of Uncertainty Avoidance and Collectivism

Elgazzar

Elsharnouby

Saeed

et al. 2023

Global Business Review

View full text Add to dashboard Cite

This study examines the impact of mobile shopping adoption drivers on the attitude towards mobile shopping apps and mobile shopping loyalty. Furthermore, the mediating role of attitude as well as the moderated mediation role of national culture (i.e., uncertainty avoidance and collectivism) will be examined. Adopting the stimulus–organism–response model in a mobile shopping context, a survey of 250 participants was conducted. AMOS and Hayes’s PROCESS macro were used to test the mediation and the moderated mediation. Findings show that adoption’s drivers have a positive relationship with the attitude towards mobile shopping and loyalty. It also emphasizes the mediating effect of attitude and moderated mediation effects of culture. Originality of this study stems from that it is one of the very few that attempts to examine the attitude towards mobile shopping as a mediator in the relationships between mobile shopping adoption drivers and mobile shopping loyalty. It also highlights the moderated mediation effects of both uncertainty avoidance and collectivism in these relationships, which were also largely ignored in previous research.

show abstract

Conceptualising the role of marketing strategies of tourism providers in inducing risk‐taking behaviour

Cited by 4 publications

References 146 publications

Conceptualising the panic buying phenomenon during COVID-19 as an affective assemblage

Conceptualising the panic buying phenomenon during COVID-19 as an affective assemblage

Dark tourism, thana tourism, and ghost tourism: a bibliometric visualization review for the last 23 years (2000–2023)

Examining Mobile Shopping Loyalty Drivers: The Moderated-Mediation Role of Uncertainty Avoidance and Collectivism

Contact Info

Product

Resources

About