Conflicting Logics, Mechanisms of Diffusion, and Multilevel Dynamics in Emerging Institutional Fields

Purdy, Jill M.; Gray, Barbara

doi:10.5465/amj.2009.37308255

Cited by 381 publications

(334 citation statements)

References 69 publications

(116 reference statements)

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“…Yet, as sharing platforms often appear to face situations of uncertainty about which institutional logic is of interest to their constituency groups, they frequently apply complexity absorbing strategies, explicitly communicating multiple logics in parallel. The vague term of sharing appears to facilitate this bridging mechanism (Purdy and Gray 2009;Smets et al 2015), whereby stakeholders can 'pick and choose' logics that are of interest to them.…”

Section: Discussionmentioning

confidence: 99%

“…It can be that certain users are attracted by the combination of logics, for instance by enjoying cost/ convenience benefits coupled with the fascination of the green benefits. In these situations, segmentation strategies do not work, and the platforms' decision makers have to embrace a different approach, resembling the bridging mechanism documented elsewhere in the literature (Purdy and Gray 2009;Smets et al 2015) and discussed in Sect. 2.4.…”

Section: Absorbing Complexitymentioning

confidence: 99%

“…The presence of this single and underlying logic of platform scale and growth appears to distinguish platform-centric ventures from other multilogic-based ventures (e.g. social enterprises), where different logics present at the level of organisational goals may not have such a 'common denominator', creating hybrid organisational responses (Besharov and Smith 2014;Purdy and Gray 2009).…”

Section: How Strategies Are Chosen To Utilise the Green Logic?mentioning

confidence: 99%

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Green entrepreneurship in the sharing economy: utilising multiplicity of institutional logics

et al. 2017

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The green potential of the sharing economy to exploit underutilised or redundant resources has generated a considerable interest and expectations on the part of government institutions, investors and consumers. Alongside the emerging green logic, more established economic and social logics appear to be critical for growth of sharing platforms. Applying an institutional logics approach, this paper investigates how entrepreneurial teams in the sharing economy deal with this complexity of expectations of various constituents and institutions. Based on 30 semi-structured interviews with founders and executives of UK sharing platforms, we examine the strategies used by entrepreneurial teams to utilise and combine the green logic with other institutional logics present. The results demonstrate that sharing platforms are able to grow via utilising the green logic together with the economic and social logics in a flexible manner, applying complexity reducing and complexity absorbing strategies as well as temporal adjustments in the use of logics.

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Section: Discussionmentioning

confidence: 99%

Section: Absorbing Complexitymentioning

confidence: 99%

Section: How Strategies Are Chosen To Utilise the Green Logic?mentioning

confidence: 99%

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Green entrepreneurship in the sharing economy: utilising multiplicity of institutional logics

et al. 2017

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“…Recent research on conflicting institutional logics, especially in the context of emerging fields, provides a case in point (Navis andGlynn 2010, Purdy andGray 2009). This research suggests that in such fields, institutional arrangements themselves can exhibit considerable levels of uncertainty.…”

Section: Implications For Institutional Theorymentioning

confidence: 99%

Decomposing Uncertainty and Its Effects on Imitation in Firm Exit Decisions

Gaba

Terlaak

2013

Organization Science

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T his study examines the effects of different uncertainty types on interorganizational imitation in firm exit decisions.We draw on herding models to conceptualize exit decisions as being based on a firm's private information, which the firm updates with information inferred from observing the actions of others. We posit that different types of uncertainty differentially affect this observational learning process; in particular, we propose that certain uncertainty types attenuate (rather than foster) observational learning and subsequent imitation. We test this theory using a 29-year panel data set on the exit of private venture capital firms. Our results indicate that observational learning does influence imitation in firm exit decisions, and they also suggest that a common belief-that uncertainty enhances imitation-does not apply to all types of uncertainty. Specifically, we find that uncertainty fosters imitation only when it is idiosyncratic to the firm; uncertainties that are common to all firms, in contrast, actually reduce reliance on observational learning. By decomposing uncertainty into different types and explicating their effects on imitation, we demonstrate that this relationship is more nuanced than previously assumed and, in addition, highlight the role of deliberate information processing in imitation.

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“…Another important line of work that deserves to be revisited with a visual research agenda in mind is the theorization and diffusion of ideas and concepts (e.g., Strang & Meyer, 1993). Strang and Soule (1998) point out that it is not practices that flow, but theorized models and their framings -which renders the role of visualization in these processes immediately obvious: Visualization and multimodal communication can be as decisive for the speed and success of diffusion as are verbal accounts and frames, especially when ideas and concepts spread 'over contested terrain' (e.g., Fiss & Zajac, 2004Meyer & Höllerer, 2010;Purdy & Gray, 2009). Thus, not only is theorization very likely multimodal, visuality is also an important mode of translating global practices into local settings.…”

Section: Cultural Entrepreneurship and Strategic Actionmentioning

confidence: 99%

The Visual Dimension in Organizing, Organization, and Organization Research: Core Ideas, Current Developments, and Promising Avenues

Meyer¹,

Höllerer

Jancsary

et al. 2013

The Academy of Management Annals

142

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(2013) The visual dimension in organizing, organization, and organization research: Core ideas, current developments, and promising avenues. Academy of Management Annals, 7 (1). pp. 489-555. ISSN 1941-6520 This version is available at: http://epub.wu.ac.at/4991/ Available in ePub WU : April 2016 ePub WU , the institutional repository of the WU Vienna University of Economics and Business, is provided by the University Library and the IT-Services. The aim is to enable open access to the scholarly output of the WU.This document is the version accepted for publication and -in case of peer review -incorporates referee comments. There are minor differences between this and the publisher version which could however affect a citation. Abstract. With the unprecedented rise in the use of visuals, and its undeniable omnipresence in organizational contexts, as well as in the individual's everyday life, organization and management science has recently started to pay closer attention to the to date under-theorized 'visual mode' of discourse and meaning construction. Building primarily on insights from the phenomenological tradition in organization theory and from social semiotics, this article sets out to consolidate previous scholarly efforts and to sketch a fertile future research agenda. After briefly exploring the workings of visuals, we introduce the methodological and theoretical 'roots' of visual studies in a number of disciplines that have a long-standing tradition of incorporating the visual. We then continue by extensively reviewing work in the field of organization and management studies: More specifically, we present five distinct approaches to feature visuals in research designs and to include the visual dimension in scholarly inquiry. Subsequently, we outline, in some detail, promising avenues for future research, and close with a reflection on the impact of visualization on scientific practice itself.

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Conflicting Logics, Mechanisms of Diffusion, and Multilevel Dynamics in Emerging Institutional Fields

Cited by 381 publications

References 69 publications

Green entrepreneurship in the sharing economy: utilising multiplicity of institutional logics

Green entrepreneurship in the sharing economy: utilising multiplicity of institutional logics

Decomposing Uncertainty and Its Effects on Imitation in Firm Exit Decisions

The Visual Dimension in Organizing, Organization, and Organization Research: Core Ideas, Current Developments, and Promising Avenues

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